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The latest news about video ads. Video ads are a type of online advertising that uses video to promote products or services. They can be displayed on a variety of platforms, including websites, apps, and social media.

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Display - Feb 12, 2025 TripleLift appoints tech veteran Dave Helmreich as chief executive officer

Former Innovid executive Dave Helmreich joins TripleLift to lead the ad tech company's next phase of growth and innovation.

Video - Feb 12, 2025 Yahoo returns to Super Bowl advertising after 22-year hiatus

Bill Murray holds up a yellow notepad showing his Yahoo email address in a still from Yahoo's 2025 Super Bowl ad

Yahoo launches first major TV campaign since 2002 with Bill Murray Super Bowl ad, marking renewed focus on consumer outreach.

Visual guide showing four video placement types for OpenRTB with black background and minimalist UI examples

Video - Feb 13, 2025 IAB Tech Lab clarifies video placement definitions for digital advertising

Latest guidelines provide detailed explanations of video placement attributes to improve digital ad implementation.

by Luis Espada

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Latest Articles 1516 Articles

Video - Feb 13, 2025 IAB Tech Lab clarifies video placement definitions for digital advertising

Latest guidelines provide detailed explanations of video placement attributes to improve digital ad implementation.

by Luis Espada

Display - Feb 12, 2025 TripleLift appoints tech veteran Dave Helmreich as chief executive officer

Former Innovid executive Dave Helmreich joins TripleLift to lead the ad tech company's next phase of growth and innovation.

by Luis Espada

Video - Feb 12, 2025 Yahoo returns to Super Bowl advertising after 22-year hiatus

Yahoo launches first major TV campaign since 2002 with Bill Murray Super Bowl ad, marking renewed focus on consumer outreach.

by Luis Espada

Video - Feb 12, 2025 Ad Creative ID Framework gains support from major ad registries

Infographic illustrates IAB's Ad Creative ID Framework structure and formatting across UK, US, IT, and FR registries

IAB's unified ad tracking system sees adoption from key industry players across Europe and United States.

by Luis Espada

Search - Feb 12, 2025 YouTube's search traffic accounts for less than 1% of total views

Simple pie chart shows less than 1% of YouTube traffic comes from Google search results, as revealed in court

New data reveals Google search results generate minimal YouTube views, challenging claims of preferential treatment.

by Luis Espada

Video - Feb 12, 2025 These 3 countries dominate Netflix speeds while US providers lag behind

Latest Netflix streaming data reveals global speed rankings, with Hong Kong, Singapore and Spain leading at 3.4 Mbps

Latest streaming data reveals surprising gaps between global regions, with unexpected leaders topping worldwide rankings.

by Luis Espada

Video - Feb 12, 2025 YouTube launches text-to-speech for Shorts on iOS

YouTube's text-to-speech feature offers four distinct voice options for Shorts narration, shown in interface menu

Text-to-speech feature expands to iOS devices with four voice options for creators to add narration to Short-form videos.

by Luis Espada

Audio - Feb 11, 2025 YouTube marks two decades with focus on TV growth and creator economy

YouTube dominates podcast consumption in US market, marking shift in digital audio landscape

YouTube CEO outlines strategic plans as platform hits 20-year milestone, highlighting TV viewing and creator monetization.

by Luis Espada