New X advertising platform introduces automated targeting and ROI optimization for small businesses, eliminating manual controls.

Major YouTube update brings fine-tuned playback speed, collaborative playlists, and sleep timer across web, mobile, and TV platforms.

Revolutionary pricing model helps publishers retain more revenue from programmatic advertising through flat CPM fees.

New research reveals synergy between brand building and performance marketing on TikTok, challenging traditional strategies.

Spotify rolls out music videos beta to 85 additional markets, boosting artist-fan engagement for Premium subscribers worldwide.

Yahoo enhances digital advertising capabilities with Identity Solutions for CTV and expanded publisher availability via major SSPs.

Google announces temporary pause on US election-related ads post-voting in 2024. Learn about new policy impacts and exceptions.

YouTube introduces Premium Lite in select countries and raises standard Premium prices globally, reshaping its subscription model.