Velocity buys EYE, and has now 32,000 DOOH screens in the USA
Velocity acquired 2 OOH companies in the last 6 months.
Velocity this week announced the acquisition of EYE, a Digital Out of Home (DOOH) company. This acquisition follows the Impax Media acquisition, in October 2020, a DOOH company with screens in 49 grocery stores in the New York City area.
"Jeff Gunderman and his team have established themselves as leaders in Out of Home media and are well-positioned to support our growth through direct selling and collaborating with our sales affiliates. As consumers return to normal routines outside of their homes, we are optimistic Out of Home advertising platforms will continue their significant growth pattern we saw before COVID-19," said Greg Kiley, CEO of Velocity.
"Jeff Gunderman and his team have established themselves as leaders in Out of Home media and are well-positioned to support our growth through direct selling and collaborating with our sales affiliates. As consumers return to normal routines outside of their homes, we are optimistic Out of Home advertising platforms will continue their significant growth pattern we saw before COVID-19," said Greg Kiley, CEO of Velocity.
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