Data Innovid expands Harmony with conversion signals for real-time optimization Innovid announced conversion signals within Harmony on November 5, 2025, enabling publishers and platforms to optimize campaigns in real time based on actual business outcomes rather than traditional delivery metrics.
Data IP address targeting proves 87% inaccurate for household advertising Study of 1 billion IP addresses reveals only 13% accuracy for household targeting, with data providers agreeing just 6.4% of the time on linkages.
AI High Court rules Stable Diffusion training does not infringe copyright UK High Court dismisses Getty Images copyright claims against Stability AI, ruling AI models don't store copies, but finds narrow trademark violations on watermarks.
AI Google targets 2027 for space-based AI computing prototype launch Google unveils Project Suncatcher on November 4, 2025, proposing satellite constellations with TPUs and optical links to scale machine learning compute in orbit.
Data European data protection board evaluates Brazil adequacy decision European Data Protection Board adopts Opinion 28/2025 assessing Brazil's data protection framework ahead of adequacy decision enabling personal data transfers from Europe.
Display Small businesses maintain marketing budgets despite economic fears LocaliQ surveyed 300+ small businesses revealing 54% will maintain 2026 marketing budgets while social ads surpass search, video investment rises 53%, and AI adoption holds at 60%.
Data Polish court says dentist office address is not personal data Supreme court rules that business name, address and phone number on commercial website don't count as personal data under GDPR regulations.
Video Seven video ad servers compete for dominance in 2025 CTV marketplace Major video ad servers including GAM, FreeWheel, Publica, SpringServe, Adtelligent, Aniview, and Project Limelight target different publisher segments with specialized CTV capabilities.
AI Common Crawl supplies paywalled content to AI companies despite publisher objections Nonprofit organization Common Crawl provides major AI companies access to millions of paywalled news articles while claiming compliance with publisher removal requests, investigation reveals.
DOOH BIG OUTDOOR adds US inventory to VIOOH programmatic platform VIOOH partners with BIG OUTDOOR on October 28, 2025, providing programmatic access to 130 digital screens generating 677 million monthly impressions across seven US cities.
Display DOJ and Google file final remedies proposals in ad tech antitrust case DOJ seeks structural remedies including AdX divestiture while Google proposes behavioral fixes as closing arguments approach November 17 in antitrust trial.
Video Industry expert warns advertisers against treating CTV like display campaigns Programmatic director identifies four critical mistakes marketers make when activating connected TV campaigns, from open-market targeting to web-based measurement approaches.
Display Google emphasizes consequences for false verification information Google clarifies its Circumventing Systems policy on November 4, 2025, reinforcing that submitting false information during advertiser verification results in account suspension.
AI Google AI Overviews reduce organic CTR 61%, paid traffic 68% Organic click-through rates for informational queries featuring Google AI Overviews dropped 61% since mid-2024, according to new research from Seer Interactive.
AI Semrush triples AI visibility in one month with systematic optimization Semrush nearly tripled its share of voice for AI visibility topics from 13% to 32% in one month after large language models failed to mention the company despite its Enterprise AIO launch.
AI Amazon demands Perplexity stop AI shopping in Comet browser dispute Amazon sent Perplexity a legal letter demanding the AI startup prevent Comet browser users from shopping on its platform. Perplexity calls it bullying.
Video Prime Video integrated into AGF Germany measurement system via Nielsen AGF Videoforschung and Amazon integrate Prime Video into standardized measurement framework using server-to-server technology starting November 2025.
Data Germany certifies Platform Control as dispute resolution body for Google platforms Bundesnetzagentur certified Platform Control on November 4, 2025, establishing free legal review of content moderation decisions for YouTube and Google Maps users.
Video Fitness equipment maker files defamation suit against YouTuber North Carolina manufacturer Vulcan Strength Training Systems sued fitness YouTuber Adrian Gluck on October 31, 2025, after he posted a video calling their $4,000 product "a pile of shit."
Social Facebook allows private groups to convert to public with member protections Facebook enables private group conversion to public starting November 3, 2025, with safeguards protecting member privacy and historical content visibility.
AI Moloco executive details practical AI applications in retail media monetization Machine learning infrastructure enables retailers to increase ad load and efficiency without degrading shopper experience through real-time personalization technology.
AI Industry expert questions AdCP media buying protocol for ad automation Ari Paparo analyzes Ad Context Protocol limitations for programmatic transactions while highlighting creative automation potential in November 2025 analysis.
AI Ad tech industry debates agentic AI protocol amid transparency concerns Ad Context Protocol launch on October 15 sparks debate about whether advertising needs another standard before addressing transparency in AI automation.
Social Reddit hits 116M users as Google search traffic remains flat Reddit reported $585 million revenue and 116 million daily users in Q3 2025, with CEO noting external search traffic stayed flat while organic growth and marketing drove expansion.
Video YouTube launches Edit with AI for automated Shorts creation YouTube introduces Edit with AI in Shorts and YouTube Create app, transforming raw footage into polished videos with automated editing, music, and voiceover in 15 markets.
