Data Looker Studio expands Google Ads reporting with new conversion fields Looker Studio adds seven new Google Ads fields including conversion-by-date metrics, customer segmentation, and profit analysis capabilities to reporting platform.
Data Amazon DSP forecasting API reaches general availability Amazon DSP forecasting API exits beta and enters general availability, providing real-time campaign forecasts for advertisers through API v1 infrastructure.
Display Goodreads joins Amazon DSP as new supply source for advertisers Amazon integrates book review platform into demand-side platform, expanding owned and operated inventory across United States markets.
Retail Amazon releases geographic optimization API for DSP advertisers Amazon's Geographic Insights and Activation API enters beta, providing programmatic control over location-based bid adjustments for Amazon DSP campaigns.
Data Amazon enhances branded search tracking across attribution platform Amazon Ads improves branded search identification in attribution reporting with enhanced matching for brand variations, misspellings, and trademarks across regions.
Search Amazon launches reserve share of voice for branded search Amazon introduces fixed-price advertising feature allowing brands to secure top-of-search placements for their branded keywords through the Sponsored Brands platform.
Data Looker Studio adds Slack delivery for Pro users Looker Studio Pro subscribers can now schedule and send reports directly to Slack workspaces. Google launched the integration on October 16, 2025 in preview.
Display Magnite releases publisher playbook for diverse media growth Magnite introduces Project MINT playbook on October 17, 2025, providing minority-owned publishers with programmatic strategies, technical guidance, and case studies.
Video Apple secures exclusive Formula 1 broadcast rights in United States Apple announces five-year deal to stream all F1 races exclusively on Apple TV starting 2026, marking major expansion into live sports broadcasting.
AI Facebook introduces AI-powered photo suggestions and automatic collages Facebook launches opt-in feature on October 17, 2025, that surfaces photos from camera rolls and suggests edits using AI for Stories and Feed sharing.
Audio Top 50 US podcasts for Q3 2025 released by Edison Research Edison Research publishes quarterly ranking of most-consumed podcasts among 5,000 weekly listeners. Joe Rogan Experience maintains top position.
Retail IAB Europe updates retail and commerce media landscape map IAB Europe released an updated Pan-European Retail & Commerce Media Landscape Map on October 14, 2025, documenting ecosystem growth with new entrants.
Social Instagram adopts PG-13 ratings for teen content moderation Meta implements PG-13 movie rating standards for Instagram Teen Accounts on October 14, 2025, filtering mature content for users under 18 across multiple platforms.
AI German digital association expresses concerns over AI Act implementation German industry body BVDW warns fragmented authority structures and resource constraints threaten national AI regulation effectiveness.
AI Google search chief addresses AI transformation challenges Google's head of search explains how AI Overviews increase queries while maintaining ad revenue stability amid publisher concerns over traffic declines.
Video YouTube unveils shopping ecosystem data with 5,000 products analyzed YouTube Culture & Trends team examines 5,000 top-purchased products from first half of 2025, revealing how creators drive transactions through communities.
Data Meta restricts attribution windows and data retention in Ads Insights API Meta announces significant limitations to attribution windows and historical data retention for Ads Insights API starting January 12, 2026.
Data Nexxen licenses ACR audience segments to Yahoo DSP in three markets Nexxen announced on October 16 it has licensed automatic content recognition audience segments to Yahoo DSP in the U.S., U.K., and Germany for cross-platform targeting.
AI UK customers prefer human support over AI despite automation push UK consumers show 83% preference for human customer service agents, though 30% would accept AI automation for lower prices in 8x8 survey of 2,000 adults.
Audio Audioboom reports record Q3 revenue with 18% growth from video expansion Podcast company achieves $20.4M revenue and $1.2M profit in Q3 2025 while ranking #1 in US video podcasts. Brand advertisers reach 10,058, up 22% year-on-year.
Social Pinterest introduces new controls for AI-generated content in feeds Pinterest launched user controls for generative AI content on October 16, allowing feed customization across beauty, art, fashion and home decor categories.
Data Google Ads API v22 adds targetless bidding for App campaigns Google releases API v22 on October 15 with new bidding goals for app campaigns, generative AI asset creation, and expanded automation for Demand Gen campaigns.
Data Chrome kills most Privacy Sandbox technologies after adoption fails Google retires nine Privacy Sandbox APIs following years of development, low uptake, and widespread industry criticism of the cookie replacement initiative.
Search Google expands cannabis advertising pilot to government operators in Canada Google broadened eligibility for its Canadian cannabis pilot on October 15, 2025, allowing government operators alongside licensed producers to advertise.
Retail Google allows physical goods subscriptions in Shopping ads Google announced support for physical goods subscriptions in Shopping ads across eight categories. New feed attributes enable recurring sales models.
