JCDecaux DOOH revenue grew 73.8% in Q4 2021
Digital Out Of Home (DOOH) grew by +73.8% in Q4 2021, and by +33.2% in full-year 2021.
Luis Rijo
Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land
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Previous Posts-
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Microsoft Ads to launch Shopping Campaigns in Mexico, Brazil, Argentina, Chile, Colombia, Peru, and Venezuela
Microsoft this month announced it will launch Shopping Campaigns in Mexico, Brazil, Argentina, Chile, Colombia, Peru, and Venezuela, by mid-February.
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Microsoft Ads releases auto-generated remarketing lists globally
Microsoft Ads this month announced it is releasing auto-generated remarketing lists globally.
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Microsoft Ads rolls out automated integration with Google Tag Manager
Microsoft Ads this month rolled out the automated integration with Google Tag Manager for all advertisers.
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Google releases auto-tagging in Merchant Center free listings
Google this week released auto-tagging for free listings in Merchant Center. Auto-tagging enables advertisers to see the free listings in Google Analytics dashboards.
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Microsoft Ads rolls out portfolio bid strategies globally
Microsoft this week announced portfolio bid strategies are now rolled out globally. Portfolio bid strategies use an automated bidding feature that manages bidding across multiple campaigns.
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Reddit Ads introduces Carrier targeting and updates Device targeting
Reddit this week introduced Carrier Targeting in Reddit Ads and updated the Device targeting options.
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Google revamps Google Partners program, but requirements remain the same
Main updates are a new Google Partners directory, to be launched in February, and a higher incentive for new ad accounts, starting in $500 (up from $100).
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Instacart launches new display ads and brand pages
Brand pages and display ads are available in the Instacart Ads self-service portal, Instacart Ads Manager.
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Apple integrates custom product pages with Apple Search Ads
The integration enables advertisers to create ad variations based on custom product pages in App Store Connect.
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Google to move Shopping and Local campaigns to Performance Max
Google this week announced that all Smart Shopping and Local campaigns in Google Ads will move to Performance Max, from July through September.
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Google extends identity verification policy in Google Ads to 51 new countries
Google this week extended the identity verification policy in Google Ads to additional 51 countries.
