Luis Rijo

Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via [email protected]

Luis Rijo's Work 9752 Articles

Video - Jun 20, 2024 FOX and The Trade Desk announce deeper collaboration in Addressable Advertising

Fox Corporation (FOX) and The Trade Desk (TTD) yesterday announced an expanded partnership focused on advancing addressable advertising solutions.

by Luis Rijo

Data - Jun 20, 2024 Mozilla acquires Anonym to revolutionize privacy-preserving advertising

Mozilla this week announced the acquisition of Anonym, a company pioneering privacy-preserving advertising technologies.

by Luis Rijo

Retail - Jun 20, 2024 Google Search simplifies Return Policy management for online businesses

retailer's return policy to be displayed directly within search results

This update allows businesses to define a single, organization-level return policy within their structured data markup, eliminating the need to specify a separate policy for each individual product.

by Luis Rijo

Search - Jun 20, 2024 Search Central Live returns to Bangkok after five-year hiatus

Google today announced the return of its flagship Search Central Live event to Bangkok, Thailand. This marks the first Search Central Live in Thailand in five years, with the last event being held in 2019.

by Luis Rijo

Social - Jun 19, 2024 TikTok unveils AI-powered Suite to supercharge content creation

TikTok yesterday launched TikTok Symphony, a comprehensive suite of generative AI tools aimed at simplifying and enhancing the content creation process on its platform.

by Luis Rijo

Social - Jun 19, 2024 Butterflies: A social network where AI and Humans interact

A former Snap engineer, Vu Tran, has launched Butterflies, a unique social networking platform that blends human and artificial intelligence (AI) interaction.

by Luis Rijo

Social - Jun 19, 2024 IAS partners with Snap for AI-Powered Brand Safety measurement

This collaboration brings AI-driven brand safety and suitability measurement to Snap's advertising platform.

by Luis Rijo

Display - Jun 19, 2024 Celtra Report: Gamified ads and personalized video drive engagement

The report provides advertisers with valuable insights on ad products and creative formats that can maximize audience engagement.

by Luis Rijo