Data Meta simplifies Instagram and marketing API integrations Meta updates Instagram and Marketing APIs to streamline developer workflows and improve data clarity.
Data DV360: New tools for privacy-focused advertising Google’s Display & Video 360 introduces PAIR and AI tools to enhance privacy and audience targeting in digital advertising.
Social New option to add WhatsApp to Meta’s accounts center Meta introduces a new option to link WhatsApp to its accounts center, enabling cross-posting and single sign-on.
Video TCL and PubMatic partner to enhance live sports advertising TCL and PubMatic collaborate to improve ad targeting and efficiency in live sports streaming.
Data EU-US data deal faces uncertainty as Trump administration takes action The future of transatlantic data transfers is in question after recent developments in the US oversight mechanisms..
Retail Valentine's Day shopping trends and regional preferences in 2024 Insights into Valentine's Day shopping patterns, regional preferences, and emerging trends in 2024.
Data Major privacy breakthrough transforms digital advertising data sharing IAB Tech Lab's PAIR protocol enables secure audience matching while protecting user privacy, marking new era in advertising.
Social Meta and FADA partnership transforms auto retail with 10,000 digitally enabled dealers Meta's collaboration with Indian auto dealers surpasses targets as digital tools drive 32% boost in lead generation efficiency.
Video Google tightens advertising rules to protect minors across its platforms Recent policy changes consolidate Google's advertising protections for children and teens, affecting advertisers starting January 2025.
Display Equativ's Maestro platform aims to solve digital advertising data loss New platform features aim to address data loss and targeting challenges in programmatic advertising, with focus on SSP-level solutions.
Video Featured X unveils dedicated video tab to capture short-form creators New immersive video experience launches in the US, as platform seeks to attract creators and advertisers in short-form space.
Data Modern charts and enhanced data controls transform Looker Studio's visualization power Latest Looker Studio update introduces pivotal modern charting features and improved controls for data presentation.
Social New AR creator challenge offers $10,000 prize pool to fuel humor innovation Snap launches Challenge Tags with first humor-focused competition, while introducing student discounts for Spectacles program.
Video Comcast unveils $70 sports package New streaming bundle brings together live sports, news and Peacock offering cord-cutters more choice in entertainment options.
Video Automotive advertisers gain deeper insights into TV ad performance Effectv and Clarivoy partner to measure multiscreen TV advertising impact on car sales, combining viewership data and shopping behavior.
Retail Apple unveils new commerce API to simplify large-scale app transactions Tech giant introduces Advanced Commerce API to help developers manage extensive catalogs and subscription models in the App Store.
Display Featured Product listing ads get major update as IAB Tech Lab finalizes new standard Latest OpenRTB specification changes aim to standardize programmatic buying of product listing ads across commerce platforms.
Video Nielsen ends legacy TV ratings After decades of panel-only TV ratings, Nielsen transitions to combined data approach, marking historic change in media measurement.
Data Google Analytics enables cross-property report sharing Google Analytics launches new report sharing feature, helping teams avoid configuration differences and save time analyzing data.
Search South Africa opens doors to cryptocurrency exchanges South African crypto firms to comply with FSCA regulations as digital currency trading market expands in February 2025.
Retail Lawsuit alleges Patagonia misleads shoppers with deceptive pricing practices New class action suit claims outdoor retailer inflates reference prices to create false impression of discounts, court documents show.
Social Instagram launches Edits app amid growing social media landscape changes Meta's new video editing app Edits targets content creators with AI features and analytics, set to launch March 13, 2025.
AI How to write effective prompts in 2025 A comprehensive guide on writing effective prompts for Google Gemini Workspace to enhance productivity and creativity.
Display Data reveals Brazil's fastest-growing digital platforms in 2025 Digital 100 ranking Similarweb's annual study shows significant growth in Brazilian digital platforms across web and mobile applications in 2025.
Display Indian digital platforms show record growth in website traffic and app usage in 2025 Similarweb's annual Digital 100 ranking reveals significant growth in India's digital ecosystem across finance and delivery sectors
