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Luis Espada

Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, native, and DOOH. Based in Europe. Reach out via [email protected]

Luis Espada's Work 9007 Articles
AI   -   Nov 01, 2025 Google reveals how AI decides which businesses get recommended
Robbie Stein, VP of Product for Google Search

Google's VP of Product explains the technical mechanisms behind AI search recommendations and provides actionable strategies for businesses seeking visibility.

by Luis Espada
Data   -   Nov 01, 2025 This week: Tech giants post record quarters as Amazon reshapes ad infrastructure
Amazon consolidates ad tech power through DSP partnerships and AWS infrastructure

Big Tech earnings exceeded expectations late October while behind-the-scenes infrastructure moves signaled deeper industry realignment than quarterly numbers suggested.

by Luis Espada
Data   -   Nov 01, 2025 Texas secures $1.375 billion from Google in privacy settlement
Texas Attorney General Ken Paxton secured $1.375 billion settlement from Google for privacy violations.

Texas finalized an unprecedented $1.375 billion privacy settlement with Google, establishing the largest recovery by any single state for data protection violations.

by Luis Espada
Retail   -   Oct 31, 2025 Amazon advertising hits $17.7B as AWS accelerates with Anthropic AI cluster
Amazon Q3 2025 net income reaches $21.2B, up 38% YoY, including $9.5B gain from Anthropic investment

Amazon advertising revenue reached $17.7 billion in Q3 2025, growing 22% year-over-year. AWS hit $33 billion with Project Rainier running Anthropic Claude models.

by Luis Espada
Audio   -   Oct 30, 2025 Udio settles copyright lawsuit, partners with Universal Music Group
Udio settles copyright lawsuit, partners with Universal Music Group

Udio disables downloads as part of licensing deal with Universal Music Group, settling copyright infringement litigation through industry-first agreements.

by Luis Espada
Social   -   Oct 30, 2025 Reddit reaches 116 million daily users with $585M revenue in Q3
Reddit

Reddit reported Q3 2025 results showing 116 million daily active users, $585 million revenue up 68%, net income of $163 million, and 40% adjusted EBITDA margin.

by Luis Espada
Display   -   Oct 30, 2025 Google expands PayPal Hyperwallet to China and Argentina publishers
PayPal Hyperwallet

Google extends AdSense, AdMob, and Ad Manager payment options to China and Argentina on October 30, 2025, adding PayPal and cash pickup flexibility.

by Luis Espada
Social   -   Oct 30, 2025 Meta reports 26% revenue growth amid infrastructure spending surge
Meta's advertising revenue by region from Q3 2023 to Q3 2025 showing growth across all geographies.

Meta's third quarter advertising revenue reached $50.1 billion, though net income plummeted 83% due to a one-time tax charge related to new federal legislation.

by Luis Espada
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