Announcement
Audio   -   Sep 30, 2025 DeepIntent unifies audio and CTV for healthcare advertising with new package
DeepIntent DSP dashboard showing healthcare campaign metrics with audio, CTV channels and HCP targeting data.

DeepIntent launches HealthFirst Audio Package on Sept. 30, 2025, partnering with iHeartMedia and SiriusXM to target healthcare audiences through streaming audio.

by Luis Rijo
Data   -   Sep 30, 2025 EU Chat Control vote triggers 1,770% surge in proxy usage
EU businesses surge proxy adoption ahead of Chat Control vote, Denmark leads at +1,026% growth rate.

Businesses increase proxy usage by 1,770% ahead of EU Chat Control vote on October 14, 2025, with Denmark leading at 1,026% growth amid encryption concerns.

by Luis Rijo
Search   -   Sep 30, 2025 How SISTRIX adjusted after Google removed the num=100 parameter
Google blocks SEO tools from accessing full search data with num=100 removal

SISTRIX modified its data collection after Google eliminated the num=100 parameter on September 14, 2025, impacting search result tracking across the industry.

by Luis Rijo
Data   -   Sep 30, 2025 Google updates Meridian MMM with pricing variables and new priors
Meridian MMM

Description: Google's open-source Marketing Mix Model Meridian now includes non-media variables like pricing and promotions, channel-level contribution priors, and enhanced binomial adstock decay.

by Luis Rijo
Video   -   Sep 30, 2025 YouTube Premium Lite launches in India at ₹89 per month
YouTube Premium Lite comparison chart showing ₹89 ad-free tier vs full Premium in India

YouTube expanded Premium Lite to India on September 29, 2025, at ₹89 monthly. The ad-free tier reaches Japan and Philippines, totaling 125 million global subscribers.

by Luis Rijo
Display   -   Sep 30, 2025 DoubleVerify reports surge in AI-powered fraudulent mobile applications
AI-powered fraudulent apps mimic legitimate mobile games to generate fake ad impressions and steal data.

DoubleVerify identifies a significant increase in malicious mobile apps using artificial intelligence to execute sophisticated ad fraud schemes targeting advertisers.

by Luis Rijo
AI   -   Sep 30, 2025 Sprinklr introduces AI agents and copilot capabilities for CX platforms
Sprinklr AI Agents

Sprinklr announced AI-powered tools on September 29, 2025, including Sprinklr Copilot and AI Agents to automate customer experience workflows across channels.

by Luis Rijo
Data   -   Sep 29, 2025 The Trade Desk launches data marketplace overhaul with AI scoring

The Trade Desk unveils Audience Unlimited with AI-powered data scoring and new pricing at 3.3% and 4.4% rates, launching late 2025 for select agencies.

by Luis Rijo
DeepIntent DSP dashboard showing healthcare campaign metrics with audio, CTV channels and HCP targeting data.
Audio   -   Sep 30, 2025 DeepIntent unifies audio and CTV for healthcare advertising with new package

DeepIntent launches HealthFirst Audio Package on Sept. 30, 2025, partnering with iHeartMedia and SiriusXM to target healthcare audiences through streaming audio.

by Luis Rijo
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Audio   -   Sep 30, 2025 DeepIntent unifies audio and CTV for healthcare advertising with new package
DeepIntent DSP dashboard showing healthcare campaign metrics with audio, CTV channels and HCP targeting data.

DeepIntent launches HealthFirst Audio Package on Sept. 30, 2025, partnering with iHeartMedia and SiriusXM to target healthcare audiences through streaming audio.

by Luis Rijo
Data   -   Sep 30, 2025 EU Chat Control vote triggers 1,770% surge in proxy usage
EU businesses surge proxy adoption ahead of Chat Control vote, Denmark leads at +1,026% growth rate.

Businesses increase proxy usage by 1,770% ahead of EU Chat Control vote on October 14, 2025, with Denmark leading at 1,026% growth amid encryption concerns.

by Luis Rijo
Search   -   Sep 30, 2025 How SISTRIX adjusted after Google removed the num=100 parameter
Google blocks SEO tools from accessing full search data with num=100 removal

SISTRIX modified its data collection after Google eliminated the num=100 parameter on September 14, 2025, impacting search result tracking across the industry.

by Luis Rijo
Data   -   Sep 30, 2025 Google updates Meridian MMM with pricing variables and new priors
Meridian MMM

Description: Google's open-source Marketing Mix Model Meridian now includes non-media variables like pricing and promotions, channel-level contribution priors, and enhanced binomial adstock decay.

by Luis Rijo
Video   -   Sep 30, 2025 YouTube Premium Lite launches in India at ₹89 per month
YouTube Premium Lite comparison chart showing ₹89 ad-free tier vs full Premium in India

YouTube expanded Premium Lite to India on September 29, 2025, at ₹89 monthly. The ad-free tier reaches Japan and Philippines, totaling 125 million global subscribers.

by Luis Rijo
Display   -   Sep 30, 2025 DoubleVerify reports surge in AI-powered fraudulent mobile applications
AI-powered fraudulent apps mimic legitimate mobile games to generate fake ad impressions and steal data.

DoubleVerify identifies a significant increase in malicious mobile apps using artificial intelligence to execute sophisticated ad fraud schemes targeting advertisers.

by Luis Rijo
AI   -   Sep 30, 2025 Sprinklr introduces AI agents and copilot capabilities for CX platforms
Sprinklr AI Agents

Sprinklr announced AI-powered tools on September 29, 2025, including Sprinklr Copilot and AI Agents to automate customer experience workflows across channels.

by Luis Rijo
Data   -   Sep 29, 2025 The Trade Desk launches data marketplace overhaul with AI scoring

The Trade Desk unveils Audience Unlimited with AI-powered data scoring and new pricing at 3.3% and 4.4% rates, launching late 2025 for select agencies.

by Luis Rijo
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