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Search

Microsoft And Google release all IP Addresses from crawlers

Microsoft and Google this month released the IP Ranges used by bots that crawl the web.
Nov 17, 2021
Social

Facebook to remove Detailed Targeting options, starting next year

Facebook (now Meta) announced this month that it will remove Detailed Targetings, starting in January 19, 2022.
Nov 17, 2021 1 min read
Pinterest launches Pinterest TV
Social

Pinterest launches Pinterest TV

Pinterest TV is a live video from Pinterest creators, with deals and discounts. Pinterest TV recordings are available after airing.
Nov 9, 2021 1 min read
Retail and restaurants chains can now upload transactional data in Google Ads
Search

Retail and restaurants chains can now upload transactional data in Google Ads

Google this week announced that retail and restaurant advertisers can now upload transaction data in Google Ads.
Nov 7, 2021 1 min read
Data safety section in Android Play Store to go live in February 2022
Display

Data safety section in Android Play Store to go live in February 2022

Google is asking marketers to provide information about their app’s privacy and security practices.
Oct 31, 2021 1 min read
Search

Google updates Ads Gambling and Games policy in Turkey

Google this month updated the Ads Gambling and Games policy for Turkey.
Oct 18, 2021
Video

Google to hit 30 million subscribers on YouTube Premium in the US

eMarketer this month forecasted that YouTube Premium will hit 29.5 million subscribers in the US, by year-end 2021.
Oct 18, 2021
Video

Google reaches 50 million Music and Premium subscribers

Google for the first time revealed how many users are paying for YouTube Music and YouTube Premium.
Oct 17, 2021
Display

AppLovin buys MoPub for $1.05 Billion in cash

AppLovin this month bought MoPub for $1.05 billion in cash.
Oct 17, 2021
Display

Google to block advertisers with sexually explicit content

Google this month announced an update Google Ads sexually explicit content policy.
Oct 17, 2021
Display

Google to move all auctions in AdSense to first price

In the coming months, advertisers bidding on AdSense will pay what they bid.
Oct 10, 2021 1 min read
Google stops using WEBM and 3GPP video transcodes
Video

Google stops using WEBM and 3GPP video transcodes

Google this month announced it will stop using WEBM and 3GPP video transcodes in DV360.
Sep 15, 2021 1 min read
DoubleVerify and Meetrics
Data

DoubleVerify to acquire Meetrics

DoubleVerify this week announced it has entered into an agreement to acquire Meetrics GmbH, an European company doing ad verification, including viewability, audience verification, ad fraud detection, and brand safety monitoring.
Aug 30, 2021 1 min read
TikTok launches shopping tabs and product discovery for Shopify merchants
Retail

TikTok launches shopping tabs and product discovery for Shopify merchants

TikTok last week introduced shopping tabs on profiles, among a select group of Shopify merchants in the US, UK, and Canada.
Aug 30, 2021 1 min read
How TikTok restricts accounts under age 16
Social

How TikTok restricts accounts under age 16

TikTok this month clarified how it is restricting accounts under age 16. These accounts are set to private by default.
Aug 28, 2021 1 min read
IAB Europe to audit vendors registered in the Transparency & Consent Framework
Data

IAB Europe to audit vendors registered in the Transparency & Consent Framework

IAB Europe this week launched a TCF Vendor Compliance Programme. IAB Europe says the programme has the aim to identify and enforce against instances of non-compliant Vendor implementations.
Aug 28, 2021 2 min read
Google
Search

Google introduces new system to generate titles in search results

Google last week introduced a new new system of generating titles for web pages in search results. Google is no longer using user's query to generate titles.
Aug 28, 2021 1 min read
Facebook introduces Ads in the Instagram Shop Tab
Display

Facebook introduces Ads in the Instagram Shop Tab

Facebook this week introduced ads in the Instagram Shop tab, globally. The ads appear as tiles on the Instagram Shop tab home page.
Aug 26, 2021 1 min read
Azerion acquires Keymobile, a Swedish mobile advertising company
Display

Azerion acquires Keymobile, a Swedish mobile advertising company

Azerion yesterday announced the acquisition of Keymobile, a Swedish mobile advertising company. This is the third Swedish acquisition completed by Azerion since January 2021, after Strossle and Delta Projects.
Aug 26, 2021 1 min read
Adzooma launches a Business Score, rating businesses in digital marketing
Data

Adzooma launches a Business Score, rating businesses in digital marketing

Adzooma yesterday relaunched their platform, introducing a Business Score rating businesses in digital marketing, including PPC, SEO, and Web Metrics.
Aug 26, 2021 1 min read
Trestle
Display

eyeo launches an ad platform reaching 225 million ad blocker users

eyeo this month launched Trestle, a DSP (Demand Side Platform) reaching over 225 million ad-filtering users who consent to see Acceptable Ads.
Aug 26, 2021 1 min read
Google introduces more controls over optimization experiments in AdSense
Display

Google introduces more controls over optimization experiments in AdSense

Google last week introduced more controls 3 new settings to Auto optimize in AdSense.
Aug 24, 2021 1 min read
Age-Appropriate Design Code
Data

UK’s Age-Appropriate Design Code to come into force on 2 September 2021

The Age-Appropriate Design Code (AADC) is coming into force on 2 September, in the UK.
Aug 24, 2021 1 min read
Google updates Google Ads Editor, now supporting Hotel ads and YouTube audio ads

Google updates Google Ads Editor, now supporting Hotel ads and YouTube audio ads

Google this month updated Google Ads Editor, now the version 1.7. The new version includes support for Hotel ads, YouTube audio ads, and lead form extensions.
Aug 23, 2021
Google upgrades Google Ads’ data-driven attribution to support YouTube and Display ads
Video

Google upgrades Google Ads’ data-driven attribution to support YouTube and Display ads

Google this month upgraded Google Ads’ data-driven attribution to support YouTube and Display ads.
Aug 23, 2021 1 min read
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