Google this month launched new Homepage Cards on AdSense. Publishers using AdSense, integrated with Google Analytics, have now 3 new cards available with website information: Audience; Most viewed pages; Traffic channels. Audience card On the audience card, publishers can see the site’s key audience metrics compared to a previous

Accenture this week opened a Fjord design studio in Japan. It’s the first Accenture’s Fjord design studio in Japan. The new studio is located at the Accenture Interactive Studio Tokyo in Azabu, Tokyo, and is led by Bansho and Eduardo Kranz. Accenture says Fjord Tokyo designers will bring

TikTok this month launched a new SDK enabling third party apps, like Adobe Premiere Rush, to be integrated directly with TikTok. Users are able to upload videos to TikTok directly from their app’s editing platform. The apps already using Share to TikTok SDK are Adobe Premiere Rush, Fuse.it,

Google is introducing in Chrome a badge that identifies websites loading slow. Google says the badge is intended to identify when sites are authored in a way that makes them slow generally, looking at historical load latencies. According to Google, the idea is to test ways to help users understand

IDAGIO yesterday launched a free version worldwide (except Japan and China). IDAGIO is an audio streaming service for classical music with a catalog of over 2 million tracks. The free version works like Spotify as users can’t play specific songs, but only playlists. The premium version ($9.99 per

Amazon Advertising yesterday announced that has earned the Trustworthy Accountability Group (TAG) Certified Against Fraud Seal in the capacities of a Buyer, Direct Seller, and Intermediary. The TAG-ID is 4582cc3fa09ce42f, and covers all ad formats and products. Advertisers using Amazon Advertising products have now the assurance that their ad spend

Vibenomics this week selected Triton Digital to help monetize the new Vibenomics Audio Out-of-Home (AOOH) advertising marketplace. According to Triton Digital, the Audio Out-of-Home marketplace enables advertisers to reach an audience of nearly 150 million unique consumers or target any combination of 4,000 individual locations. Vibenomics will use Triton’

Digital Audio Ads are now being bought programmatically via DSPs, and according to a DAX study, 68% of UK advertisers will increase spend on audio in the next 12 months. The podcast ad market is set to surpass $1 Billion in the US, and Xaxis said in 2017 that digital

Connected TV revenue represented 44% of Telaria’s third-quarter revenue, the company reported this week. Connected TV revenue has increased by 115% year-over-year to $7.3 million. Telaria’s total revenue was $16.6 million last quarter, up 23% year-over-year. Telaria also highlights newly added video publishers across the U.

Merkle this month launched Archie, a campaign reporting tool that unifies performance measurement across media and CRM channels. According to Merkle, Archie achieves results seven times faster and using 60 percent fewer resources on maintenance. Merkle says marketers who work with Archie can begin with basic or advanced campaign reporting

Google this week updated Google Ads Editor into version 1.2. The new version of Google Ads Editor includes support for new campaign types, updates to multi-account management, and new bidding for search. Google Ads Editor now supports App campaigns for engagement and Discovery campaigns. Herlen Zoljargal, Product Manager at

DoubleVerify this week acquired Ad-Juster, a SaaS-based reporting and analytics platform for digital publishers. Ad-Juster delivers data and insights that publishers use to optimize their ad revenues. Founded in 2007, Ad-Juster is a reporting and analytics platform that unifies publishers’ advertising inventory and sales data from integrations with 3rd party

Salesforce this week launched a Content Management System (CMS). In Salesforce CMS, uses can create, manage, and deliver content. Salesforce says that their CMS is hybrid as companies can create and deliver content to any channel or device. According to Salesforce, the hybrid CMS gives companies the flexibility to present

Roku yesterday completed the acquisition of dataxu, a DSP that enables advertisers to plan and buy video ad campaigns. dataxu’s acquisition was announced by Roku on October 22 and will enable Roku to provide advertisers with a single, data-driven software solution to plan, buy, and optimize their ad spend

Google this week started to change the YouTube Homepage. Google says the new look includes longer video titles and larger, richer thumbnails to give users clearer information about the videos. Google says that the video previews have now a higher resolution. Google removed some content shelves, but breaking news and

Facebook yesterday launched Catalogs in WhatsApp Business app, a mobile storefront for businesses to showcase and share their goods. Facebook says the Catalogs make the business look more professional and keeps customers engaged in the chat without having to visit a website. According to Facebook, for each item in its

IAB UK, this summer released a Study called The Rules of Attention. The study explains the 5 rules for boosting ad attention online. IAB UK tested the quality of the environment, the location of the ad, the device-appropriate ad units, the targeting, and whether the cuttler matters. The results point

Outbrain yesterday partnered with lvidence to bring native ads into newsletters. Ividence is a European newsletter AdTech company that enables Outbrain with technology. “We’re excited to enter into a partnership with Outbrain to deliver the best native ad experience in newsletters for publishers. Ividence will provide the technology to

Yahoo today announced that is making all Yahoo Groups private on December 14, 2019. Yahoo says that any content that was previously uploaded via the website will be removed. Users have until December 14 to download any content. Yahoo Groups started 18 years ago, and there are now over 10

Automattic this month released a new instant search prototype on Jetpack, available for Jetpack Professional plans. This is an experiment, and Automattic is collecting feedback before the feature is made available to everyone. According to Automattic, instant search and filtering are available from anywhere on the site, so the page

In the last weeks, Rubicon Project and MediaMath integrated LiveRamp’s IdentityLinkTM graph. LiveRamp says that these integrations allow people-based identity to be passed on the bidstream in real-time, and enable DSP buyers to connect with their customers in a way that is not so reliant on third-party cookies. Rubicon

ProSiebenSat.1 today announced that the online streaming platform Joyn has now nearly 5 million monthly total active users, and 4.9 million app installs. The numbers match with SimilarWeb stats: In August, ProSiebenSat.1 said Joyn had 3.8 million monthly active users in Germany, and over 2.4