Announcement
Search   -   Jul 16, 2025 Google Search Console launches comparison mode for 24-hour performance data
Search Console comparison mode interface showing 24-hour performance data options with new temporal analysis features.

Real-time search data comparison provides marketers enhanced traffic monitoring capabilities.

by Luis Rijo
Social   -   Jul 16, 2025 Meta advertising experts warn inflated ROAS misleads marketers
ROAS comparison showing why 2x return may indicate better Meta advertising performance than inflated 10x metrics.

Industry professionals highlight attribution problems that create false performance metrics in digital campaigns.

by Luis Rijo
AI   -   Jul 16, 2025 Raptive study shows AI content cuts reader trust by half
AI content trust study infographic showing 50% trust drop and 14% lower purchase intent for suspected AI content.

Raptive research reveals suspected AI content reduces reader trust 50% and hurts brand ad performance by 14%.

by Luis Rijo
Data   -   Jul 16, 2025 Ahrefs Web Analytics receives Google Tag Manager template approval
GTM interface showing Ahrefs Web Analytics Unofficial template configuration with event tracking setup

Google Tag Manager team officially approves community-developed analytics template on June 24, 2025.

by Luis Rijo
Data   -   Jul 16, 2025 Publishers deploy bid throttling to tackle programmatic waste
Bid throttling diagram showing how publishers control duplicate requests in header bidding programmatic ads.

New strategies emerge to control duplicate requests as header bidding creates auction chaos.

by Luis Rijo
Data   -   Jul 16, 2025 Comscore partners with HyphaMetrics for advanced CTV measurement
Cross-platform CTV measurement illustration showing connected devices, streaming analytics, and co-viewing data flow.

Multi-year partnership aims to deliver enhanced cross-platform audience insights and program-level reporting for streaming television platforms.

by Luis Rijo
AI   -   Jul 16, 2025 WP Engine introduces AI toolkit for enhanced WordPress search
WP Engine AI toolkit interface showing hybrid search and AI-powered recommendations configuration panel.

WP Engine announces Smart Search AI, AI-Powered Recommendations, and Managed Vector Database for seamless WordPress integration.

by Luis Rijo
Data   -   Jul 16, 2025 LG Ad Solutions integrates with Viant to advance addressability in CTV
LG Ad Solutions and Viant partnership integration for enhanced CTV addressable advertising capabilities

Partnership creates direct access to 45 million US connected devices through enhanced identity infrastructure for streaming advertising precision.

by Luis Rijo
Search Console comparison mode interface showing 24-hour performance data options with new temporal analysis features.
Search   -   Jul 16, 2025 Google Search Console launches comparison mode for 24-hour performance data

Real-time search data comparison provides marketers enhanced traffic monitoring capabilities.

by Luis Rijo
Featured Articles 8 Articles
Latest Articles 8774 Articles
Search   -   Jul 16, 2025 Google Search Console launches comparison mode for 24-hour performance data
Search Console comparison mode interface showing 24-hour performance data options with new temporal analysis features.

Real-time search data comparison provides marketers enhanced traffic monitoring capabilities.

by Luis Rijo
Social   -   Jul 16, 2025 Meta advertising experts warn inflated ROAS misleads marketers
ROAS comparison showing why 2x return may indicate better Meta advertising performance than inflated 10x metrics.

Industry professionals highlight attribution problems that create false performance metrics in digital campaigns.

by Luis Rijo
AI   -   Jul 16, 2025 Raptive study shows AI content cuts reader trust by half
AI content trust study infographic showing 50% trust drop and 14% lower purchase intent for suspected AI content.

Raptive research reveals suspected AI content reduces reader trust 50% and hurts brand ad performance by 14%.

by Luis Rijo
Data   -   Jul 16, 2025 Ahrefs Web Analytics receives Google Tag Manager template approval
GTM interface showing Ahrefs Web Analytics Unofficial template configuration with event tracking setup

Google Tag Manager team officially approves community-developed analytics template on June 24, 2025.

by Luis Rijo
Data   -   Jul 16, 2025 Publishers deploy bid throttling to tackle programmatic waste
Bid throttling diagram showing how publishers control duplicate requests in header bidding programmatic ads.

New strategies emerge to control duplicate requests as header bidding creates auction chaos.

by Luis Rijo
Data   -   Jul 16, 2025 Comscore partners with HyphaMetrics for advanced CTV measurement
Cross-platform CTV measurement illustration showing connected devices, streaming analytics, and co-viewing data flow.

Multi-year partnership aims to deliver enhanced cross-platform audience insights and program-level reporting for streaming television platforms.

by Luis Rijo
AI   -   Jul 16, 2025 WP Engine introduces AI toolkit for enhanced WordPress search
WP Engine AI toolkit interface showing hybrid search and AI-powered recommendations configuration panel.

WP Engine announces Smart Search AI, AI-Powered Recommendations, and Managed Vector Database for seamless WordPress integration.

by Luis Rijo
Data   -   Jul 16, 2025 LG Ad Solutions integrates with Viant to advance addressability in CTV
LG Ad Solutions and Viant partnership integration for enhanced CTV addressable advertising capabilities

Partnership creates direct access to 45 million US connected devices through enhanced identity infrastructure for streaming advertising precision.

by Luis Rijo
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