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Display   -   Jan 08, 2026 Google Ads quietly buys ads on X
Google Ads quietly buys ads on X

Google Display Network purchases X inventory programmatically through Search Partners and Video Partners extensions, exposing brands to platform they avoid.

by Luis Rijo
Data   -   Jan 08, 2026 German court holds third-party cookie providers liable without consent
Official coat of arms of Hessen state representing Frankfurt Higher Regional Court jurisdiction.

Frankfurt Higher Regional Court rules technology companies placing third-party cookies face direct liability even when website operators fail to obtain user consent, awarding €100 damages in December 2025 decision.

by Luis Rijo
DOOH   -   Jan 08, 2026 DIRECTV makes its live TV network available for programmatic DOOH buying
DIRECTV Remote digital out-of-home advertising screen displays luxury resort content in waiting room setting.

DIRECTV enables programmatic access to its digital out-of-home inventory through Place Exchange, Basis, and The Trade Desk for the first time at CES 2026.

by Luis Rijo
DOOH   -   Jan 08, 2026 VIOOH locks down 5,000 screens in US grocery stores and transit hubs
Digital out-of-home screen displays beverage advertisement in grocery store retail environment.

VIOOH partners with Dolphin OOH to provide programmatic access to over 5,000 digital screens generating 50 million monthly impressions across major US cities.

by Luis Rijo
Video   -   Jan 08, 2026 Show-level transparency comes to streaming TV ads through Index Exchange
Show-level transparency comes to streaming TV ads through Index Exchange

Index Exchange launches Gracenote-powered reporting for streaming ads, giving advertisers program-level data and brands proof of purchase on Spectrum Reach inventory.

by Luis Rijo
Data   -   Jan 08, 2026 Google's $32 billion bet on cloud security faces February deadline
Google's $32 billion bet on cloud security faces February deadline

Description: European regulators must decide by February 10 whether to approve Google's largest-ever acquisition of cybersecurity firm Wiz amid warnings from researchers about vertical monopolization risks.

by Luis Rijo
Video   -   Jan 08, 2026 YouTube's ad revenue dominance challenged despite dwarfing TV budgets
YouTube ad revenue growth drops from 45.9% peak in 2021 to 12.5% in 2025 as TikTok competition intensifies.

YouTube generates $36.1B annually while global TV advertising reaches $180B, yet TikTok gains momentum as YouTube's growth rate slows to 12.5% after years of decline.

by Luis Rijo
Data   -   Jan 08, 2026 Spend-based carbon measurements overstate ad emissions by 450%
Bar chart comparing GMSF activity-based (0.47 tonnes) vs ADEME spend-based (2.62 tonnes) carbon emissions

Cedara and momox case study reveals how spend-based carbon calculations inflate digital advertising emissions compared to GMSF activity-based methodology.

by Luis Rijo
Google Ads quietly buys ads on X
Display   -   Jan 08, 2026 Google Ads quietly buys ads on X

Google Display Network purchases X inventory programmatically through Search Partners and Video Partners extensions, exposing brands to platform they avoid.

by Luis Rijo
Featured Articles 8 Articles
Latest Articles 8670 Articles
Display   -   Jan 08, 2026 Google Ads quietly buys ads on X
Google Ads quietly buys ads on X

Google Display Network purchases X inventory programmatically through Search Partners and Video Partners extensions, exposing brands to platform they avoid.

by Luis Rijo
Data   -   Jan 08, 2026 German court holds third-party cookie providers liable without consent
Official coat of arms of Hessen state representing Frankfurt Higher Regional Court jurisdiction.

Frankfurt Higher Regional Court rules technology companies placing third-party cookies face direct liability even when website operators fail to obtain user consent, awarding €100 damages in December 2025 decision.

by Luis Rijo
DOOH   -   Jan 08, 2026 DIRECTV makes its live TV network available for programmatic DOOH buying
DIRECTV Remote digital out-of-home advertising screen displays luxury resort content in waiting room setting.

DIRECTV enables programmatic access to its digital out-of-home inventory through Place Exchange, Basis, and The Trade Desk for the first time at CES 2026.

by Luis Rijo
DOOH   -   Jan 08, 2026 VIOOH locks down 5,000 screens in US grocery stores and transit hubs
Digital out-of-home screen displays beverage advertisement in grocery store retail environment.

VIOOH partners with Dolphin OOH to provide programmatic access to over 5,000 digital screens generating 50 million monthly impressions across major US cities.

by Luis Rijo
Video   -   Jan 08, 2026 Show-level transparency comes to streaming TV ads through Index Exchange
Show-level transparency comes to streaming TV ads through Index Exchange

Index Exchange launches Gracenote-powered reporting for streaming ads, giving advertisers program-level data and brands proof of purchase on Spectrum Reach inventory.

by Luis Rijo
Data   -   Jan 08, 2026 Google's $32 billion bet on cloud security faces February deadline
Google's $32 billion bet on cloud security faces February deadline

Description: European regulators must decide by February 10 whether to approve Google's largest-ever acquisition of cybersecurity firm Wiz amid warnings from researchers about vertical monopolization risks.

by Luis Rijo
Video   -   Jan 08, 2026 YouTube's ad revenue dominance challenged despite dwarfing TV budgets
YouTube ad revenue growth drops from 45.9% peak in 2021 to 12.5% in 2025 as TikTok competition intensifies.

YouTube generates $36.1B annually while global TV advertising reaches $180B, yet TikTok gains momentum as YouTube's growth rate slows to 12.5% after years of decline.

by Luis Rijo
Data   -   Jan 08, 2026 Spend-based carbon measurements overstate ad emissions by 450%
Bar chart comparing GMSF activity-based (0.47 tonnes) vs ADEME spend-based (2.62 tonnes) carbon emissions

Cedara and momox case study reveals how spend-based carbon calculations inflate digital advertising emissions compared to GMSF activity-based methodology.

by Luis Rijo
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