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Audio

New Safari 12 prevents tracking from social media and is suppressing retargeting

On the new Safari update, Apple is also suppressing ad retargeting by reducing advertisers' ability to identify Mac devices uniquely.
Sep 17, 2018 1 min read
Marketing News

Rural communities in Illinois, Iowa, and South Dakota will get connection to the Internet

Rural communities in Illinois, Iowa and South Dakota will get connection to Internet, approximately 126,700 people who are currently unserved.
Sep 16, 2018 1 min read
Marketing News

Cloudflare DNS resolver integrated on Firefox beta

A soft rollout to selected Beta users in the United States will begin the week of September 10th.
Sep 16, 2018 4 min read
Marketing News

Bloomberg launches an API for clients

Enterprise Access Point is a website and an API that provides normalized reference, pricing, regulatory and historical datasets for Bloomberg Data License clients using open standards.
Sep 16, 2018 2 min read
Marketing News

iHeartMedia to acquire HowStuffWorks (Stuff Media)

iHeartMedia this week announced it has entered into an agreement to acquire Stuff Media, the leading for-profit publisher of entertaining and informative podcast content, which includes the HowStuffWorks (HSW) podcasting business as well as a slate of premium podcast content. iHeartMedia is the biggest U.S. radio broadcaster and Stuff
Sep 16, 2018 3 min read
Marketing News

IAB Europe: A CMP Validator will be available in October

The Consent Management Platform (CMP) Validator, developed by The Media Trust, supports CMPs registered with the Framework. Currently, in beta, the CMP Validator will be available on October 1 this year.
Sep 16, 2018 1 min read
Marketing News

Shoppable Image ads: Google brings retail ads into images

Shoppable Images enable advertisers to highlight the shopping ads on curated, published content from Google publisher partners.
Sep 16, 2018 1 min read
Marketing News

Mel Edwards named Wunderman’s Global CEO succeeding Mark Read

Mel Edwards has been with Wunderman since 2012 and for the past three years has served as EMEA CEO.
Sep 15, 2018 1 min read
Marketing News

New Fire HD 8 Kids Edition is not a toy, but a real tablet

Fire HD 8 Kids Edition is available for pre-order today for $129.99 and starts shipping October 4. It is available in three color options: blue, pink, and yellow.
Sep 15, 2018 2 min read
Marketing News

Meet the new Amazon Fire HD 8, released on October 4

Amazon this month announced the next generation Fire HD 8, released on October 4. The new Fire HD 8 has up to 10 hours of mixed use battery life and an 8” HD display with over 1 million pixels, a quad-core processor, 16 GB of internal storage with support for
Sep 14, 2018 2 min read
Marketing News

Vertical video ads now available for TrueView on Youtube

Meet the new Vertical video ads on Youtube.
Sep 13, 2018 1 min read
Marketing News

Google introduces Video in Showcase Shopping ads

Google announced today the introduction of video in Showcase Shopping ads. Showcase Shopping ads let advertisers upload multiple images to a single ad and promote the products through imagery, descriptions, products, and relevant promotions. The video format is now available to advertisers already running Showcase Shopping ads. Since launch, we’
Sep 13, 2018 1 min read
Marketing News

comScore contextual targeting now available in Adobe Advertising Cloud

comScore this month announced a partnership with Adobe bringing their contextual targeting technology into Adobe Advertising Cloud. comScore says pre-bid targeting solution leverages comScore's proprietary technology to help brands reach customers in more appropriate environments without the use of cookie-based information—a genre of targeting that is increasingly
Sep 13, 2018 1 min read
Marketing News

IAS launches a new video blocking solution for brand safety

Integral Ad Science (IAS) has expanded video capabilities with a new tag that builds upon IAS blocking technology for desktop and mobile web, the company announced last week. Video blocking solution gives IAS clients additional protection from ad fraud and risky content in video advertising, regardless of the ad server
Sep 10, 2018 1 min read
Marketing News

HubSpot opens new office in Singapore investing in Southeast Asia

HubSpot last month has appointed Shahid Nizami as Managing Director of the Asia Pacific region. In his new role, Shahid will be responsible for HubSpot’s performance across Southeast Asia, Australia, New Zealand and India, and will be based in HubSpot’s Singapore office, working closely with the HubSpot teams
Sep 9, 2018 2 min read
Marketing News

Google launches Blog Compass app to inspire bloggers on new topics

Blog Compass suggests trending topics based on the interests and posting history.
Sep 9, 2018 1 min read
Marketing News

Smart: Arnaud Créput appointed as CEO

Smart has appointed CFO Arnaud Créput to the role of CEO. Créput is succeeding Cyrille Geffray who served as CEO since 2007. In turn, Quentin Michon will take over Créput’s role as CFO. According to Smart, Arnaud Créput has formed a new Strategic Board with the appointment of three
Sep 9, 2018 2 min read
Marketing News

Jovem Pan selects Triton Digital and Omny Studio for podcast distribution and monetization

Jovem Pan, the largest commercial radio station network in Brazil, has selected the podcast management and monetization solution from Triton Digital and Omny Studio to power their podcast strategy.
Sep 9, 2018 1 min read
Marketing News

Apple's acquisition of Shazam raises no competition concerns in Europe

Apple is free to complete its purchase of music identification app Shazam. Apple's acquisition of Shazam raises no competition concerns in Europe.
Sep 9, 2018 1 min read
Marketing News

Pixability launches a video creative decisioning engine

Pixability's video decisioning engine connects the right combination of creative and targeting with the audiences.
Sep 8, 2018 1 min read
Marketing News

HubSpot selects AWS as its preferred public cloud provider

HubSpot has selected AWS (Amazon Web Services) as its preferred public cloud provider.
Sep 8, 2018 1 min read
Marketing News

Taboola launches lookalike targeting based on email adresses

Taboola has 4 types of Lookalike Audiences: top 5%; top 10%; top 15%; top 20%; and top 25%.
Sep 8, 2018 1 min read
Marketing News

Updates on Dynamic Search Ads (DSA) give more control to advertisers

Google Ads has a new feature available called “URL is”. Advertisers have new reporting data about the landing pages.
Sep 8, 2018 1 min read
Display

How Netflix scales globally the ad production

Discover how Netflix scales the ad production in 30 languages worldwide, through Ad Assembly, Localization and Quality Control Processes.
Sep 8, 2018 1 min read
Marketing News

FMG Suite acquires MarketingPro

FMG Suite has acquired MarketingPro, a marketing automation platform, the company this month announced. MarketingPro was founded in 2006 by Peter Montoya with the idea that Financial Professionals should have ready access to high-impact, compliance-reviewed marketing materials. According to FMG Suite, the acquisition of MarketingPro gives FMG Suite access to
Sep 8, 2018 1 min read
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