Programmatic
Outstream video format now available on Adwords
Google launched a new video campaign subtype on Adwords this week that will target Outstream inventory....
Data
Google removed 39 million Potentially Harmful Applications from Android in 2017
April 11, 2018In May, 2017, Google announced the introduction of Google Play Protect on Android OS. Google Play...
Programmatic
Google launches Reach Planner for Youtube on Adwords
April 10, 2018Google launched this week a new tool on Adwords. It´s the Adwords Reach Planner and allows...
Audio
GateHouse Media partners with Triton Digital to monetize audio on programmatic
April 10, 2018GateHouse Media, one of the largest publishers of locally-based print and online media in the United...
Programmatic
Sizmek includes PubMatic in its network of preferred publisher platforms
April 10, 2018PubMatic today announced a global supply path optimization (SPO) partnership with Sizmek. Pubmatic says that Sizmek...
Data
Sites with SSL/TLS certificates from Symantec will stop working on Chrome
April 10, 2018Google is deprecating Chrome’s trust in the Symantec certificate authority (including Symantec-owned brands like Thawte, VeriSign,...
Data
AppNexus not seeking MRC re-accreditation discontinuing considerable fee payment
April 10, 2018MRC just revoked the accreditation from AppNexus. According to the Media Rating Council Accreditation Updates, January...
Tech
Google Home and Home Mini is available in India via Flipkart
April 10, 2018Google launched Home and Home Mini in India today. Google Home Mini costs ₹ 4,499 and...
Programmatic
Dentsu to acquire M8, a US agency focused on Latin America market
April 10, 2018Dentsu announced last week that its global business headquarters Dentsu Aegis Network, has reached an agreement...
Startups
VentureEU has 2.1 billion euros to accelerate the European startups
April 10, 2018Today, the European Commission and the European Investment Fund (EIF) have launched a Pan-European Venture Capital...
Data
TVSquared raises another $8 Million to accelerate its market expansion
April 10, 2018TVSquared raised another $8 million in funding to support and accelerate its market expansion. To date,...
Data
Google updates Firebase terms to comply with GDPR
April 10, 2018Google announced yesterday that the Firebase Terms of Service were updated to comply with the EU General...
Programmatic
Facebook introduces stricter rules for political ads
April 10, 2018Facebook announced last week that new ads on political ads will need to be authorized. This...
Programmatic
Registration Now Open for Content Marketing World 2018
December 4, 2017Registration is now open for Content Marketing World Conference and Expo 2018. There will be more...
Data
GDPR: Google Analytics introduces data retention controls
April 14, 2018This month, Google Analytics introduced data retention control that can be adjusted by the admins. “The...
Search
Keyword Planner was rebuilt to simplify the access to forecasts and the keyword research
March 28, 2018Last week, Google announced that the Keyword Planner was rebuilt. “The Keyword Planner has been rebuilt...
-
Programmatic
Google launches Reach Planner for Youtube on Adwords
April 10, 2018Google launched this week a new tool on Adwords. It´s the Adwords Reach Planner and allows...
Webinars
Webinars: Google AdSense on Air
January 29, 2018Google is presenting webinars about their monetization program adsense. The Google Adsense on Air webinars start...
Data
Cloudflare created the fastest public DNS beating Google and OpenDNS
April 15, 2018Cloudflare launched a DSN resolver this month. Cloudflare says that with this launch they are fixing...
Programmatic
Martin Sorrell steps down as CEO of WPP
April 15, 2018Martin Sorrell has stepped down as Chief Executive Officer of WPP yesterday. Roberto Quarta, Chairman of...
Programmatic
LinkedIn introduces video ads in the newsfeed
April 2, 2018Phil Spitzer, Product Manager at LinkedIn, announced last week the introduction of video ads in the...
How To
How to create Bing Shopping Campaigns with Bing Merchant Center and a product feed?
April 13, 2018Advertisers need a Bing Merchant Center store to do Bing Shopping Campaigns. Bing Shopping Campaigns allow...
Programmatic
Moz lays off 28% of the staff to focus on search
August 17, 2016Sarah Bird, CEO of Moz, announced yesterday, Wednesday, that the company specialised in SEO will lay...
How To
10 things to know before buying video ads
January 1, 2018Thinking of doing a video campaign? Here are some tips you should consider before you even...
