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Americans plan to spend a record $199.78 per person on Valentine's gifts in 2026, with pet spending reaching $2.1 billion as consumers expand celebrations.
by Luis Rijo
Interactive Advertising Bureau's Cohen says AI agents rewrite every rule after three decades of explosive digital advertising expansion.
by Luis Rijo
Search volatility intensified during the first week of February 2026 as Google deployed a Discover-specific update prioritizing local content, while OpenAI began accepting advertisers for ChatGPT placements at premium rates exceeding typical social media inventory.
by Luis Rijo
StackAdapt achieves EU-U.S. Data Privacy Framework certification, enabling compliant cross-border data flows while strengthening its global advertising technology operations.
by Luis Rijo
Nielsen's request for stay granted by Second Circuit on February 3, blocking preliminary injunction in Cumulus antitrust case over contested radio ratings policy.
by Luis Rijo
Agency partnership demonstrates how precision targeting in fragmented streaming landscape drives measurable results through attention-focused placements.
by Luis Rijo
Industry executives question whether Google Discover's February 2026 geo-preferencing update transforms the open web into geographic echo chambers.
by Luis Rijo
IAB report reveals 75% of marketers say attribution, incrementality and MMM underperform while half scale AI adoption despite legal and accuracy concerns.
by Luis Rijo
Americans plan to spend a record $199.78 per person on Valentine's gifts in 2026, with pet spending reaching $2.1 billion as consumers expand celebrations.
by Luis Rijo
Search volatility intensified during the first week of February 2026 as Google deployed a Discover-specific update prioritizing local content, while OpenAI began accepting advertisers for ChatGPT placements at premium rates exceeding typical social media inventory.
European Commission charges TikTok with DSA violations over infinite scroll, autoplay and push notifications that fuel compulsive behavior among minors and vulnerable users.
Description: Alphabet reported $113.8 billion in Q4 2025 revenues, with Google advertising up 14% and Gemini App hitting 750 million monthly active users, while announcing CapEx will reach $175-185 billion in 2026.
Anthropic pledged Claude will remain ad-free while spending millions on Super Bowl commercials directly targeting OpenAI's January advertising announcement.
Google's John Mueller cautioned against excessive technical analysis for redirect optimization, stating most issues are visible during normal browsing.
Amazon Ads today launched its MCP Server in open beta, connecting AI platforms like Claude and ChatGPT to advertising workflows through natural language.
Companies spend thousands on generative engine optimization to influence ChatGPT recommendations. A Wall Street Journal investigation reveals the tactics behind AI search manipulation.
OpenAI sets $60 CPM for ChatGPT advertising while Meta completes Threads monetization. Microsoft's Prebid caching shutdown threatens publisher video delivery.
Americans plan to spend a record $199.78 per person on Valentine's gifts in 2026, with pet spending reaching $2.1 billion as consumers expand celebrations.
by Luis Rijo
Interactive Advertising Bureau's Cohen says AI agents rewrite every rule after three decades of explosive digital advertising expansion.
by Luis Rijo
Search volatility intensified during the first week of February 2026 as Google deployed a Discover-specific update prioritizing local content, while OpenAI began accepting advertisers for ChatGPT placements at premium rates exceeding typical social media inventory.
by Luis Rijo
StackAdapt achieves EU-U.S. Data Privacy Framework certification, enabling compliant cross-border data flows while strengthening its global advertising technology operations.
by Luis Rijo
Nielsen's request for stay granted by Second Circuit on February 3, blocking preliminary injunction in Cumulus antitrust case over contested radio ratings policy.
by Luis Rijo
Agency partnership demonstrates how precision targeting in fragmented streaming landscape drives measurable results through attention-focused placements.
by Luis Rijo
Industry executives question whether Google Discover's February 2026 geo-preferencing update transforms the open web into geographic echo chambers.
by Luis Rijo
IAB report reveals 75% of marketers say attribution, incrementality and MMM underperform while half scale AI adoption despite legal and accuracy concerns.
by Luis Rijo