Google this month announced the launch of Programmatic Access Library (PAL), a lightweight SDK alternative for partners who are unable ...

Google last week announced that it has included YouTube in Google Ads attribution reports. On attribution reports, advertisers can understand ...

Google last week announced that is expanding the inventory of TrueView for Action campaigns. According to Google, Video action campaigns ...

SiriusXM this week announced the acquisition of Simplecast, a podcast management platform, created in 2013, that enables podcasters to publish, ...

Spotify this week introduced video ads in Spotify Ad Studio. According to Spotify, video ads are available in the US, ...

Rubicon Project this week announced that the President and Chief Operating Officer, Mark Zagorski, will leave Rubicon Project at the ...

Google today announced that it’s evolving FameBit by YouTube to YouTube Brand Connect, a platform for influencer marketing on YouTube. Google ...

Demandbase today announced the acquisition of Engagio, a B2B account-based engagement platform. The acquisition will position Demandbase to become the dominant B2B marketing platform, ...

The European Commission today opened 3 formal antitrust investigation cases against Apple. The European Commission is assessing Apple’s conduct in connection with ...

Facebook yesterday introduced digital payments in WhatsApp. Users in Brasil can now send money or do a purchase from a local business ...

DoubleVerify this month released stats for Ad Fraud in Connected TV (CTV) for the first quarter. Between January and April of 2020, ...

Deezer today announced it has launched podcasts to Turkey. Deezer says users in Turkey can now access their favorite podcasts in the dedicated ...