PPC Land
  • AI
  • Audio
  • Data
  • Display
  • Mixed Reality
  • Retail Media
  • Search
  • Social
  • Video
Sign in Subscribe
Retail Ad Service
Retail Featured

Amazon extends retail ad technology to other retailers with new service

Amazon launches ad tech service for retailers to monetize their sites using its advertising technology and advertiser network.
Jan 10, 2025 3 min read
AI

Concord Music and Anthropic reach partial agreement in copyright infringement case

Court document reveals settlement between music publishers and AI company over copyright protection measures.
Jan 10, 2025 2 min read
German court: Job rejection reasons not personal data under GDPR; employer fined €5,000 for violations.
Data

German court rules job rejection reasons are not personal data under GDPR

Mainz Labor Court's landmark decision sets precedent for job application data handling and awards compensation for GDPR violation.
Jan 10, 2025 2 min read
Timeline visualization of Shopify's ScriptTag deprecation phases from February 2025 to future deadline
Data

Shopify to block ScriptTag functionality for checkout pages starting February 2025

Major changes announced for Shopify app developers as platform deprecates ScriptTag functionality on Thank You and Order Status pages.
Jan 10, 2025 2 min read
European Commission
Data

EU court orders commission to pay damages over Meta data transfer breach

Court rules EU commission violated data protection laws by enabling user data transfer to Meta through Facebook login feature.
Jan 10, 2025 3 min read
Department of Justice opposes Google's remedies arguments in Epic antitrust case
Data

Department of Justice opposes Google's remedies arguments in Epic antitrust case

DoJ and FTC file amicus brief rejecting Google's claims that court-ordered app store remedies in Epic case exceed legal authority.
Jan 10, 2025 3 min read
Utiq partners with 11 leading ad platforms: Adform, Equativ, Index Exchange, and others join privacy-first network.
Data

Ad tech firms integrate telco-powered consent system for audience targeting

Utiq announces partnerships with 11 supply-side platforms as the advertising industry moves towards first-party data solutions in 2025.
Jan 10, 2025 2 min read
Bauer Media expands European reach with Clear Channel Europe-North acquisition
DOOH

Bauer Media expands European reach with Clear Channel Europe-North acquisition

German media group Bauer Media agrees to acquire Clear Channel Europe-North, adding 110,000 advertising sites across Europe.
Jan 10, 2025 2 min read
Core features removed from Google's Local Services Ads tax specialist vertical starting January 2025.
Search Featured

Google Local Services Ads removes key features for tax specialists

Major changes announced to Local Services Ads platform impact tax specialist advertisers as key lead tracking features are discontinued.
Jan 9, 2025 3 min read
Google Search Console adds export functionality to 24-hour performance view
Search

Google Search Console adds export functionality to 24-hour performance view

Search Console updates 24-hour performance reports with data export capabilities, responding to user feedback for granular analysis.
Jan 8, 2025 2 min read
Netflix granted patent for dynamic trailer personalization system
Video

Netflix granted patent for dynamic trailer personalization system

Netflix receives patent for technology that customizes video trailers by aligning content segments with music and user preferences.
Jan 8, 2025 2 min read
AI regulation framework
AI

Managing multifunctional AI requires flexible regulatory approaches, researchers say

New research highlights challenges in regulating AI systems that can perform multiple functions, calling for adaptable oversight methods.
Jan 8, 2025 2 min read
How Google's technical barriers block emerging publishers from achieving news visibility, despite quality reporting.
Search

Google's organic news challenges hit smaller publishers hard

Analysis shows Google's helpful content update limits visibility for original reporting, even when stories are widely cited by major media outlets.
Jan 8, 2025 3 min read
DOOH screen shows status updates in modern office lobby as professionals walk past
DOOH Featured

ECN and VIOOH partnership brings programmatic digital out-of-home to European offices

Major digital out-of-home advertising partnership announced today adds 870 screens across premium office locations in Europe.
Jan 8, 2025 2 min read
Disney Compass
Video

Disney launches data platform to unify advertising insights across properties

Disney's new data platform Compass aims to streamline campaign management with unified first-party data access and measurement tools.
Jan 7, 2025 2 min read
Disney certification for live streaming ads
Video

Disney launches certification for live streaming ads

New program enables real-time bidding for live streaming inventory through partnerships with major ad tech platforms.
Jan 7, 2025 2 min read
AMA Ads
Social

Reddit launches AMA Ads format for brand engagement

Social platform introduces advertising format for Ask Me Anything sessions, aiming to streamline brand-community interactions.
Jan 7, 2025 4 min read
Transaction Summary of Getty Images and Shutterstock merger
Display

Getty Images and Shutterstock to merge in $3.7 billion deal

Historic merger combines two leading visual content companies with expected annual cost synergies of $150-200 million by year three.
Jan 7, 2025 2 min read
The core components of an AI agent
AI

World Economic Forum outlines opportunities and risks of autonomous AI agents

New WEF report examines the evolution and implications of AI agent systems across industries and society.
Jan 7, 2025 3 min read
Market share analysis reveals ChatGPT's varying performance across regions, with strong growth in US but decline in India
AI

ChatGPT leads US AI app market while facing global competition

New data shows ChatGPT's dominance in US revenue and downloads, despite growing competition from Google Gemini globally.
Jan 7, 2025 2 min read
Meta moderation models
Social

Meta ends fact-checking program and shifts content moderation ahead of Trump return

Meta announces major content moderation changes, including ending fact-checking and relocating safety teams as Trump prepares for office.
Jan 7, 2025 5 min read
Visualization of technical skills flow from information retrieval to generative systems implementation
AI

Generative AI skills position SEO professionals to lead technical implementation

Analysis reveals how search engine optimization expertise aligns with generative AI systems and information retrieval advances.
Jan 5, 2025 2 min read
Google Vehicle Ads
Search Featured

Google Merchant Center adds vehicle registration date field for European markets

New mandatory date attribute helps dealers list used vehicles in Germany, France, Italy and Spain on Google Merchant Center.
Jan 5, 2025 4 min read
LTVision logo
Data

Meta releases LTVision: A new approach to customer lifetime value prediction

Open-source Python library aims to help businesses understand and predict customer value for more profitable growth.
Jan 5, 2025 2 min read
A/B test comparison of animated vs realistic dog video ads
Data Featured

Building experimentation muscle strengthens marketing effectiveness, says Google

Detailed guide reveals how systematic marketing experimentation creates compound value through improved measurement capabilities.
Jan 5, 2025 5 min read
← Newer Posts Page 35 of 203 Older Posts →
PPC Land © 2025
  • Subscribe
  • Manage Subscription
  • RSS
  • Advertise
  • UTM Builder
  • About
  • Privacy
  • Contact
info@ppc.land