Retail Google to Auto-Link Ads and Merchant Center accounts starting October 2024 Google announces automatic linking of Google Ads and Merchant Center accounts to enhance product visibility and sales for advertisers.
Display Google Ads tightens policy for gambling advertisers Google tightens Circumventing Systems policy for gambling ads. Learn about material changes, recertification, and consequences.
Search Google completes August 2024 Core Update Google finishes its August 2024 core update after a 19-day rollout. Learn about the timeline, impact, and how to assess your site's performance.
Data Zeta Economic Index shows resilient US Consumer amid economic uncertainty AI-powered Zeta Economic Index reveals modest growth in August, highlighting consumer adaptability in challenging times.
Display Blitz Gaming analytics platform selects Magnite Blitz centralizes programmatic deals through Magnite, enhancing advertiser access to diverse gaming audiences.
Display Digital Element unveils innovative IP address segmentation tool for Australia New Alternate Area Database enhances geographical insights for businesses using IP geolocation technology.
Search Featured Microsoft enhances Performance Max with new features and integrations Microsoft Advertising upgrades Performance Max campaigns with SA360 support, search insights, and AI-driven themes.
Display New Microsoft Advertising packages for digital media reach Microsoft Advertising introduces three new packages to leverage its media platforms for targeted audience engagement.
Search Microsoft Advertising expands portfolio bid strategies with Max Conversion Value Microsoft introduces Max Conversion value for portfolio bid strategies, enhancing campaign optimization options.
Video Microsoft expands CTV Ad lengths, boosting options for advertisers Microsoft Advertising now supports 45 and 75-second video ads on Connected TV, enhancing creative flexibility.
Data Featured Google Analytics updates data analysis and reporting New features in Google Analytics improve visualization, anomaly detection, and transaction tracking for better insights.
Video DIRECTV and Disney clash Millions of DIRECTV customers lose access to Disney channels as negotiations break down, impacting sports fans.
Data Featured Oracle's $115 Million Privacy Settlement: What consumers need to know A class action katz-lacabe et al v. oracle america, inc. lawsuit against Oracle over data collection practices has resulted in a $115 million settlement. Here are the key details.
Retail Criteo CEO Megan Clarken's tenure: a financial analysis Examining Megan Clarken's impact on Criteo through SEC filings, public events, and detailed financial transactions during her leadership.
Social Featured Third Circuit Court limits Big Tech's section 230 immunity A federal appeals court narrows the scope of Section 230 protections for tech companies in a case involving TikTok.
Data Featured Meta challenges EDPB's opinion on 'Consent or Pay' model Meta sues EDPB over Opinion 08/2024, citing violations of EU law and fundamental rights.
Data Open Source faces economic challenges Recent analyses highlight concerns about the sustainability of open source software development and its economic impact.
Display When to use Google's Demand Gen campaigns Discover when to use Google's Demand Gen campaigns vs Search and Performance Max. Learn key features, audience targeting, and reporting options for visual ad surfaces.
Data Featured WordPress market share stagnates Industry leaders discuss marketing collaborations and user experience improvements to reinvigorate WordPress adoption.
Video Featured Google's video indexing update poses challenges for independent publishers Google's new video indexing guidelines create hurdles for non-YouTube content, impacting independent publishers' discoverability.
Display Google's 2021 Canadian Ad Strategy revealed in antitrust case document Court exhibit exposes Google's plans to navigate digital advertising changes in Canada amid privacy concerns.
Display Featured 2015 Google emails revealed in 2024 antitrust case show Ad Market Dominance Court documents from US v. Google case expose internal data on Google's commanding position in mobile and desktop ad exchanges.
Search Featured Google's August 2024 Core update rollout continues, Search Liaison to address user queries As Google's latest core update progresses, Search Liaison Danny Sullivan prepares to answer user questions about its ongoing impact.
Data Featured Chrome's Related Website Sets feature raises privacy concerns Research shows users struggle to identify related sites, potentially enabling cross-site tracking in Chrome despite third-party cookie deprecation.
Social Featured Brazil orders suspension of X amid ongoing legal disputes Today, Brazil's Supreme Court ordered the immediate suspension of X for non-compliance with judicial mandates.
