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Stay informed with the latest AI industry news impacting digital advertising and marketing. PPC Land covers breaking developments from Google Gemini, ChatGPT, Microsoft Copilot, and emerging AI platforms. Get expert analysis on how artificial intelligence transforms programmatic advertising, search marketing, and ad tech. From AI-generated content and brand safety to AI Overview ads and traffic impacts, we deliver actionable insights for advertising professionals navigating the AI revolution.

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AI   -   Jul 24, 2025 Google breaks publishers' business models with new AI search experiment
Google logo breaking through office wall amid debris, symbolizing disruptive AI search changes affecting publishers.

Cloudflare CEO criticizes Web Guide feature as Google continues disrupting content creators on July 24.

by Luis Rijo
AI   -   Jul 24, 2025 Pichai-Musk social exchanges spotlight tech AI competition
AI leaders Sundar Pichai and Elon Musk in professional portrait highlighting tech industry competition

Recent interactions between Google CEO and xAI founder reveal competitive dynamics in artificial intelligence advancement.

by Luis Rijo
Display   -   Jul 24, 2025 Brazilian agency partners with Adobe GenStudio for AI-powered creativity
GALERIA.ag executives announce Adobe GenStudio partnership for AI-powered creative automation in Brazil

GALERIA.ag becomes first Brazilian agency to implement comprehensive AI creative automation platform.

by Luis Rijo
Search   -   Jul 24, 2025 Google Search experts reassure industry on AI search at Bangkok event
Google's Gary Illyes explains AI search systems share crawling, indexing mechanisms with traditional SEO.

Google's Gary Illyes confirms traditional SEO methods remain effective as AI search tools share similar mechanisms.

by Luis Rijo
AI   -   Jul 24, 2025 Google Network advertising revenue declines 1% as AI features reduce publisher traffic
Google Network revenue declines 11% while total Google ads grow 27% from Q2 2022-2025. Chart shows diverging trends.

Alphabet Q2 2025 results show Network revenue pressure while Search and YouTube advertising grow amid fundamental changes in user search behavior.

by Luis Rijo
Video   -   Jul 23, 2025 YouTube introduces new AI video creation tools powered by Veo
YouTube Shorts logo with smartphone displaying AI video creation tools in red-themed 3D environment

YouTube launches photo-to-video, generative effects, and AI playground for Shorts creators on July 23, 2025.

by Luis Rijo
AI   -   Jul 23, 2025 AI keywords tracked in Pew Research study explained
Sparkling AI letters illustrate artificial intelligence's growing dominance in search results and web traffic.

Individual analysis of every artificial intelligence term used to identify AI content across 2.5 million webpage visits.

by Luis Rijo
AI   -   Jul 23, 2025 AI search summaries reduce link clicks for Google users
AI search summaries reached 58% of users in March 2025, while only 13% visited AI tool websites directly.

58% of users encountered AI-generated summaries in March 2025, with only 8% clicking on traditional search results when these features appear.

by Luis Rijo
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