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Stay updated on the latest audio advertising news and industry developments. PPC Land covers programmatic audio, podcast advertising, streaming platforms like Spotify and YouTube Music, and emerging audio ad tech. Get expert analysis on audio measurement, brand safety, connected car streaming, and monetization strategies. From iHeartMedia to AI-powered audio features, we deliver actionable insights for advertisers navigating the digital audio landscape and programmatic buying.

Latest Articles 376 Articles
AI   -   Oct 19, 2024 Amazon unveils AI Creative Studio and Audio Generator for advertisers
AI Creative Studio

New AI tools from Amazon Ads streamline creation of image, video, and audio ads, aiming to lower barriers for advertisers.

by Luis Rijo
Audio   -   Oct 15, 2024 Spotify expands Audiobooks to France, Belgium, Netherlands, and Luxembourg
Audiobooks

Spotify launches audiobook service in four new European countries, offering 200,000+ titles to Premium subscribers.

by Luis Rijo
Audio   -   Oct 13, 2024 Acast partners with Initium Media to expand chinese-language podcast reach
Initium Media

Global podcast company Acast teams up with digital media outlet Initium to grow podcasting in Chinese-speaking markets.

by Luis Rijo
Audio   -   Oct 13, 2024 Triton Digital boosts NZME's digital audio
NZME

Global leader Triton Digital partners with NZME to enhance streaming, podcasting, and monetization in New Zealand's audio landscape.

by Luis Rijo
Audio   -   Oct 02, 2024 Apple Podcasts launches new features to spotlight Narrative Series Shows
Apple Podcasts

Apple introduces Top Series chart, Series category, and Series Essentials to elevate narrative podcasts on its platform.

by Luis Rijo
Audio   -   Oct 02, 2024 Podcast listenership soars in Australia, older audiences drive growth
Podcast listenership soars in Australia, older audiences drive growth

Nielsen data reveals 16% YoY growth in Australian podcast listeners, with 49% surge among over-60s. Comedy tops content preferences.

by Luis Rijo
Audio   -   Sep 25, 2024 Triton Digital launches AI-powered promo hub for streamlined podcast marketing
Sounder's AI tool

Triton Digital integrates Sounder's AI tool into Audio Insights Dashboard, automating podcast promotion for creators of all sizes.

by Luis Rijo
Audio   -   Sep 22, 2024 Canada Podcast Ranker: Dateline NBC Tops Charts in August 2024 Report
Canada Podcast Ranker August 2024

Triton Digital's latest report reveals top podcasts and networks in Canada, with true crime and news shows dominating the rankings.

by Luis Rijo
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