Audio

Stay updated on the latest audio advertising news and industry developments. PPC Land covers programmatic audio, podcast advertising, streaming platforms like Spotify and YouTube Music, and emerging audio ad tech. Get expert analysis on audio measurement, brand safety, connected car streaming, and monetization strategies. From iHeartMedia to AI-powered audio features, we deliver actionable insights for advertisers navigating the digital audio landscape and programmatic buying.

Latest Articles 376 Articles

Audio - Aug 18, 2024 US podcast rankings shift: NPR News Now maintains top spot in July 2024

Triton Digital's latest US Podcast Ranker reveals changes in podcast popularity and new entries for July 2024.

by Luis Rijo

Audio - Aug 18, 2024 AudioGo releases guide on optimizing audio advertising campaigns

New guide offers strategies for improving audio ad performance across various marketing objectives.

by Luis Rijo

Audio - Aug 12, 2024 Hawk partners with Veritonic to enhance audio and CTV ad attribution

European ad tech platform Hawk integrates Veritonic's Audio Attribution solution for improved ROI measurement of audio and CTV campaigns.

by Luis Rijo

Audio - Aug 11, 2024 Wondercraft unveils AI-powered Ad Studio for audio production

Wondercraft launches AI-driven platform for end-to-end audio ad creation, streamlining production for agencies and brands.

by Luis Rijo

Data - Aug 11, 2024 Google enhances smart home devices with Gemini AI technology

Google integrates Gemini AI models into Nest cameras and Google Home, improving functionality and user experience.

by Luis Rijo

Audio - Aug 04, 2024 Nielsen and Edison Research unveil Q2 2024 U.S. audio listening trends

Share of daily time spent with ad-supported audio among U.S. audiences

New data reveals shifts in radio, podcast, and streaming audio consumption across demographics in Q2 2024.

by Luis Rijo

Audio - Aug 04, 2024 SiriusXM launches premium podcast subscription on Apple Podcasts

SiriusXM introduces Podcasts+, offering ad-free listening and exclusive content for popular shows on Apple Podcasts.

by Luis Rijo

Audio - Aug 04, 2024 SiriusXM reports Q2 2024 results: Revenue dips, net income rises slightly

SiriusXM's Q2 2024 results show a 3% revenue decline but a slight increase in net income, amid ongoing restructuring efforts.

by Luis Rijo