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Stay updated on the latest audio advertising news and industry developments. PPC Land covers programmatic audio, podcast advertising, streaming platforms like Spotify and YouTube Music, and emerging audio ad tech. Get expert analysis on audio measurement, brand safety, connected car streaming, and monetization strategies. From iHeartMedia to AI-powered audio features, we deliver actionable insights for advertisers navigating the digital audio landscape and programmatic buying.

Latest Articles 376 Articles
Audio   -   Dec 03, 2023 Spotify to exit Uruguay over Copyright Law changes
Spotify to exit Uruguay over Copyright Law changes

The music streaming giant Spotify announced this week that it will be phasing out its service in Uruguay, beginning January 1, 2024, and fully ceasing operations by February 1, 2024.

by Luis Rijo
Audio   -   Nov 30, 2023 Meta unveils Audiobox, an AI text-to-audio generator
Audiobox

Audiobox significantly expands the capabilities of generative AI for audio, enabling users to create custom audio content with greater ease and control.

by Luis Rijo
Audio   -   Nov 30, 2023 Nielsen study uncovers Consumer Ad Avoidance trends
Nielsen study uncovers Consumer Ad Avoidance trends

A Nielsen study, released today, revealed the majority of consumers are actively avoiding ads across various media platforms, including podcasts, streaming services, and live TV.

by Luis Rijo
Audio   -   Nov 28, 2023 Apple reveals the Most Popular Podcasts of 2023 in the US
Apple Podcasts

Apple today announced the most popular podcasts of 2023, highlighting the top shows that captured the attention of listeners in the US.

by Luis Rijo
Display   -   Nov 26, 2023 What is marketing?
What is marketing

Marketing is the activity of identifying, anticipating, and satisfying customer needs. It involves the creation, communication, delivery, and exchange of offerings that have value for customers, clients, partners, and society at large.

by Luis Rijo
Audio   -   Nov 05, 2023 Podster partners with RTL Deutschland to globalize German podcasts
Podster partners with RTL Deutschland to globalize German podcasts

Podster, a Danish podcast company, has entered a major licensing agreement with RTL Deutschland, Germany's leading media house, to adapt and distribute high-quality German podcasts to a global audience.

by Luis Rijo
Audio   -   Oct 29, 2023 SiriusXM and FOX News extend broadcast agreement
FOX News Media

SiriusXM and FOX News Media today announced a new long-term agreement to continue carrying FOX News Channel (FNC), FOX Business Network (FBN) and FOX News Headlines 24/7 exclusively across SiriusXM’s platforms.

by Luis Rijo
Audio   -   Oct 29, 2023 YouTube Music to become a podcast player
YouTube Music

YouTube announced last month that it will discontinue Google Podcasts in 2024 and moving all podcasts to YouTube Music. Google says this is part of a broader effort to create a centralized podcast destination that is better for both listeners and podcasters.

by Luis Rijo
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