Data

The latest news about data. Data is used in advertising in a variety of ways, including Audience targeting, Ad personalization, Ad optimization, Ad placement, and Measurement. Advertisers use data in advertising to reduce wasted ad spend.

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Data - Jul 17, 2024 Microsoft Clarity: Analytics for food bloggers introduced today

Microsoft Clarity's Recipe Widget helps food bloggers understand how visitors interact with recipes to improve content and potentially increase ad revenue.

by Luis Rijo

Data - Jul 17, 2024 EDPB offers clarity on EU-U.S. Data Privacy Framework

The European Data Protection Board clarifies the EU-U.S. Data Privacy Framework for European individuals with a FAQ explaining their rights and complaint procedures.

by Luis Rijo

Data - Jul 17, 2024 EDPB recommends DPAs as AI market surveillance authorities

The European Data Protection Board (EDPB) recommends designating Data Protection Authorities (DPAs) as the main AI oversight body for high-risk systems and potentially others.

by Luis Rijo

Data - Jul 17, 2024 Google releases First-Party Mode for Google Tag Manager

Google's new "First-Party Mode" for Google Tag Manager allows website owners to host tracking scripts on their own domain for potentially better data security and privacy, but raises concerns about user control and motives.

by Luis Rijo

Data - Jul 17, 2024 Google updates policies on Ads in Private Messaging and Personalized Advertising

Google's policies on Ads in Private Messaging

Google updated its AdSense and AdMob policies to prohibit ads in private messaging and standardize personalized advertising regulations.

by Luis Rijo

Data - Jul 17, 2024 Apple soars for User Privacy with Whimsical Trackers Beware Ad

Apple's whimsical Trackers Beware ad highlights enhanced privacy features in Safari's Private Browsing 2.0, contrasting with their rejection of Google's Topics API for user privacy concerns.

by Luis Rijo

Data - Jul 17, 2024 Apple locks horns with Google over Privacy in Web Tracking

Apple throws a wrench in Google's web tracking plans by rejecting the Topics API due to privacy risks.

Apple rejects Google's Topics API for web tracking, citing privacy concerns over user browsing history exposure.

by Luis Rijo

Data - Jul 17, 2024 Safari unveils Private Browsing 2.0: Enhanced security for user privacy

Apple's WebKit team introduces Private Browsing 2.0 for Safari, offering advanced protection against cross-site tracking and fingerprinting. New and improved privacy features to become available in Safari 17's enhanced Private Browsing mode.

by Luis Rijo

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