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Data

The latest news about data. Data is used in advertising in a variety of ways, including Audience targeting, Ad personalization, Ad optimization, Ad placement, and Measurement. Advertisers use data in advertising to reduce wasted ad spend.

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Data   -   Nov 22, 2025 Gmail denies changing AI data settings amid user privacy backlash
Gmail denies changing AI data settings amid user privacy backlash

Gmail clarified November 21 that it did not automatically opt users into AI data training, contradicting viral social media claims about smart features and Gemini model usage.

by Luis Rijo
AI   -   Nov 22, 2025 This week: Platform battles and AI shifts dominate advertising
Meta and Google compete for holiday retail ad dollars during Black Friday and Cyber Monday shopping seasonRetry

Google, Meta, and AI platforms clash over privacy regulations and advertising control as publishers struggle with AI crawler economics and platforms race to deploy agentic features for holiday shopping campaigns this week.

by Luis Rijo
Data   -   Nov 22, 2025 California fines mobile gaming firm $1.4 million for privacy failures
California fines mobile gaming firm $1.4 million for privacy failures

Jam City violated CCPA by failing to offer opt-out methods across 21 mobile apps, affecting consumers including minors ages 13-16 without consent.

by Luis Rijo
Data   -   Nov 21, 2025 German data protection authorities call for enhanced GDPR protections for children
German data protection authorities call for enhanced GDPR protections for children

German regulators propose ten amendments to strengthen GDPR children's data protection including consent restrictions for profiling and advertising uses.

by Luis Rijo
Data   -   Nov 20, 2025 Madrid court orders Meta to pay €479 million for GDPR advertising violations
Madrid court orders Meta to pay €479 million for GDPR advertising violations

Spanish digital publishers win major unfair competition case against Facebook and Instagram over behavioral advertising data breaches from 2018 to 2023.

by Luis Rijo
Data   -   Nov 19, 2025 Google Analytics renames cost data import to campaign data import
Google Analytics renames cost data import to campaign data import

Google Analytics updates feature name to campaign data import on November 19, 2025, maintaining functionality while better reflecting capabilities.

by Luis Rijo
Data   -   Nov 18, 2025 Google adds privacy controls for Indiana, Kentucky, and Rhode Island
Google adds privacy controls for Indiana, Kentucky, and Rhode Island

Google announced Restricted Data Processing mode for three states effective January 2026, supporting compliance with new consumer privacy laws.

by Luis Rijo
Video   -   Nov 18, 2025 Amazon expands Prime Video Channel analytics to all eligible marketing partners
Amazon expands Prime Video Channel analytics to all eligible marketing partners

Prime Video Channel Insights dataset exits beta, enabling channel partners to analyze audiences and activate campaigns across Amazon's advertising platforms.

by Luis Rijo
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