Data

Aquila integrates Samba TV streaming data with Google, Meta, Amazon, and TikTok platforms to deliver advertiser-owned cross-platform measurement launching 2026.

A single technical failure at Amazon Web Services knocked out 142 platforms for 15 hours, affecting millions of users and costing businesses billions in lost revenue on October 19-20, 2025.

Data privacy solutions provider Usercentrics surpassed €100 million annual recurring revenue in August 2025, achieving 45% year-over-year growth.

Looker Studio adds seven new Google Ads fields including conversion-by-date metrics, customer segmentation, and profit analysis capabilities to reporting platform.

Amazon DSP forecasting API exits beta and enters general availability, providing real-time campaign forecasts for advertisers through API v1 infrastructure.

Amazon Ads improves branded search identification in attribution reporting with enhanced matching for brand variations, misspellings, and trademarks across regions.

Looker Studio Pro subscribers can now schedule and send reports directly to Slack workspaces. Google launched the integration on October 16, 2025 in preview.

Meta announces significant limitations to attribution windows and historical data retention for Ads Insights API starting January 12, 2026.