The latest news about display ads. Display ads are a type of online advertising that uses images, videos, or text to promote products or services. They are typically placed on websites and apps, and can be seen by users while they are browsing the web, watching videos, or using social media.
Display
The latest news about display ads. Display ads are a type of online advertising that uses images, videos, or text to promote products or services. They are typically placed on websites and apps, and can be seen by users while they are browsing the web, watching videos, or using social media.
Google today rolled out a new version (2.0) of Google Ads Editor. The new version supports Performance Max (PMax) campaigns, asset groups and product groups.
AppsFlyer today released the 14th edition of its Performance Index, a ranking the top media sources in mobile advertising. Meta Ads takes top spot in SKAdNetwork Index ranking, followed by TikTok for Business and AppLovin.
AppsFlyer today released the 14th edition of its Performance Index, a ranking the top media sources in mobile advertising. Meta Ads takes top spot in SKAdNetwork Index ranking, followed by TikTok for Business and AppLovin.
Google today rolled out a new version (2.0) of Google Ads Editor. The new version supports Performance Max (PMax) campaigns, asset groups and product groups.
ironSource last week announced the launch of ironSource Luna, an app marketing software, enabling advertisers to build interactive creatives at scale, deploy them across major marketing channels, and leverage automated optimizers.
The UK competition authority (CMA) this month announced it has opened an investigation at Google and Meta’s conduct over concerns that they hampered competition in markets for online display advertising services.
Google last week announced the launch of enhanced conversions for leads, a new feature in Google Ads enabling the measurement of offline leads using CRM data. Advertisers need to share user data (email addresses or phone numbers) with Google.
Adform this week announced it has halted the business in Russia and Belarus because of the war in Ukraine. Adform DSP is not processing inventory from Russia and Belarus.
