The latest news about display ads. Display ads are a type of online advertising that uses images, videos, or text to promote products or services. They are typically placed on websites and apps, and can be seen by users while they are browsing the web, watching videos, or using social media.
Display
The latest news about display ads. Display ads are a type of online advertising that uses images, videos, or text to promote products or services. They are typically placed on websites and apps, and can be seen by users while they are browsing the web, watching videos, or using social media.
Google Ads API v23 introduces channel-level reporting for Performance Max, enabling developers to break down ad performance across Search, YouTube, Display, Gmail, Maps, and Discover.
Prebid today took over the sales agent repository for agentic advertising from AgenticAdvertising.org, providing publishers neutral path to automated direct buying.
Google Ads API v23 introduces channel-level reporting for Performance Max, enabling developers to break down ad performance across Search, YouTube, Display, Gmail, Maps, and Discover.
Prebid today took over the sales agent repository for agentic advertising from AgenticAdvertising.org, providing publishers neutral path to automated direct buying.
IAB Tech Lab released standardized definitions for programmatic auctions on January 29, establishing common vocabulary for buyers, sellers, and platforms.
CloudX today enables omnichannel programmatic buyers to compete alongside SDK bidders in mobile app auctions without additional publisher integrations.
Paved's 2026 report reveals newsletter publishers earned 30% more revenue while 64% of marketers adopted the channel, signaling fundamental shift beyond experimental budgets.