The latest news about display ads. Display ads are a type of online advertising that uses images, videos, or text to promote products or services. They are typically placed on websites and apps, and can be seen by users while they are browsing the web, watching videos, or using social media.
Display
The latest news about display ads. Display ads are a type of online advertising that uses images, videos, or text to promote products or services. They are typically placed on websites and apps, and can be seen by users while they are browsing the web, watching videos, or using social media.
Ströer, Virtual Minds, and YOC become first German SSPs to integrate Trade Desk's Price Discovery and Provisioning API, automating deal configuration and delivery verification.
Index Exchange Marketplaces enabled a major apparel retailer to cut cost per site visit by 75% through inPowered AI's sell-side decisioning technology deployed upstream.
Index Exchange Marketplaces enabled a major apparel retailer to cut cost per site visit by 75% through inPowered AI's sell-side decisioning technology deployed upstream.
Ströer, Virtual Minds, and YOC become first German SSPs to integrate Trade Desk's Price Discovery and Provisioning API, automating deal configuration and delivery verification.
Description: Alphabet reported $113.8 billion in Q4 2025 revenues, with Google advertising up 14% and Gemini App hitting 750 million monthly active users, while announcing CapEx will reach $175-185 billion in 2026.
Researchers from Columbia, Harvard, Technical University of Munich, and Carnegie Mellon analyzed 500 million impressions and found AI-generated advertising matched human creative performance.
Google Ads API v23 introduces channel-level reporting for Performance Max, enabling developers to break down ad performance across Search, YouTube, Display, Gmail, Maps, and Discover.
Prebid today took over the sales agent repository for agentic advertising from AgenticAdvertising.org, providing publishers neutral path to automated direct buying.
