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DS

DS

Marketing News   -   Mar 26, 2018 GDPR: Google changes the consent policy in European Union

The current Google´s EU user consent policy has less than 900 characters and in bold we can read that publishers need to "obtain consent to, any data collection, sharing and usage" and "consents to, the storing and accessing of cookies." The new Google´s EU

Marketing News   -   Mar 14, 2018 Bug affecting Doubleclick (DFP, DCM and DBM) cause ad impressions not being tracked or recorded

Yesterday, according to the Ads Status Dashboard, Google faced a bug on the buying side and seller side of programmatic, affecting DCM (Doubleclick Campaign Manager), DBM (Doubleclick Bid Manager), DFP (Doubleclick For Publishers) and DS (Doubleclick Search). The bug in Doubleclick was solved on the same day - March 13

Marketing News   -   Apr 01, 2018 Doubleclick partners with PMD´s to bring social into the adserver reporting and tracking

Doubleclick announced this week a partnership with PMDs to track social ads. Doubleclick view and click trackers are now available automatically on 4C Insights and Smartly.io. Brand Networks and Sprinklr will be the next 2 PMD´s to be integrated. The integration happens via Doubleclick Search. PMD is a

by Luis Rijo
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Marketing News   -   Apr 01, 2018 Doubleclick partners with PMD´s to bring social into the adserver reporting and tracking

Doubleclick announced this week a partnership with PMDs to track social ads. Doubleclick view and click trackers are now available automatically on 4C Insights and Smartly.io. Brand Networks and Sprinklr will be the next 2 PMD´s to be integrated. The integration happens via Doubleclick Search. PMD is a

by Luis Rijo
Marketing News   -   Mar 26, 2018 GDPR: Google changes the consent policy in European Union

The current Google´s EU user consent policy has less than 900 characters and in bold we can read that publishers need to "obtain consent to, any data collection, sharing and usage" and "consents to, the storing and accessing of cookies." The new Google´s EU

by Luis Rijo
Marketing News   -   Mar 14, 2018 Bug affecting Doubleclick (DFP, DCM and DBM) cause ad impressions not being tracked or recorded

Yesterday, according to the Ads Status Dashboard, Google faced a bug on the buying side and seller side of programmatic, affecting DCM (Doubleclick Campaign Manager), DBM (Doubleclick Bid Manager), DFP (Doubleclick For Publishers) and DS (Doubleclick Search). The bug in Doubleclick was solved on the same day - March 13

by Luis Rijo
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