Marketing News

CyberPublicity, a Montreal's marketing agency, and Google Premier Partner, announced today that it will be moving its operations and staff to a new location. The transition will take place on October 15, 2017. Founded in 2011, CyberPublicity provides digital marketing services for small to medium-sized businesses. The new

If you are looking for reach in Spain, you probably will need to advertise on these websites. Here are the top 100 websites (with programmatic advertising) in terms of unique users. In PPC Land we are looking to publish the top 100 websites of each country in 2017. This was

Fyber RTB, a video supply-side platform and RTB exchange headquartered in Berlin, announced the launch of its demand-facing user interface (UI) and the enhancement of its optimization algorithm for enriched Queries Per Second (QPS) throttling capabilities with the aim of providing transparency and advanced optimization opportunities for their demand-side partners.

Bengali, a language with around 250 million speakers, mostly in Bangladesh and India, is since this month, supported by Google Adsense. Adsense and Google are working on the internationalization expanding the company into new markets, especially Asia. In the last 3 years, Adsense started to support Malay, Urdu, Filipino, Croatian,

Firefox updated today the Firefox Web Browser on the Apple Store. On the version 9.0, Firefox introduced "tracking protection" by default "that is now enabled in private browsing". Mozilla says that "Firefox will automatically block third party trackers, which limits ads following users around

Advertisers and agencies can now acquire Public Video Inventory (PV) from Ströer - with public video screens that can be played in the public space. Ströer, one of the biggest German Publishers, has linked its Public Video Infrastructure to Adform's Demand-Side Platform (DSP) and provided an automated interface

Doubleclick Bid Manager, the buying tool from Doubleclick in programmatic, will refund Advertisers of invalid ads on the supply chain. That is one of 3 measures to fight spam and fraud on programmatic, announced by Doubleclick/Google on 21st September. In the blog post, Google says that AppNexus, Index Exchange,

Doubleclick announced 3 measures to fight Spam and Fraud on programmatic. One of the third measures was the adoption of Ads.txt by Doubleclick Bid Manager, that will happen by the end of October. Support for Ads.txt will increase supply chain transparency and make it more difficult to sell