Marketing News

Hitron Technologies Inc., the fastest-growing residential and business DOCSIS™ consumer premises equipment (CPE) manufacturer in North America, announced today that it has selected Bob Gold & Associates,  a full-service public relations and marketing agency, to lead its communications program to promote its best-in-class Wi-Fi and IP technologies. Hitron delivers more

When advertising or marketing companies want to enter the U.S. market they usually set up an office in New York. Toronto-based creative agency Zulu Alpha Kilo has done something completely different. Hot on the heels of its 2016 Ad Age Small Agency of the Year win, the company has

Bell today announced the availability of the new Home Hub 3000, offering the most powerful home Wi-Fi service in Canada, and the world's first fully wireless IPTV service with the Wireless 4K Whole Home PVR from Fibe TV. "Bell has taken the leadership position in Canadian broadband

The new Expanded Text Ads, a new Adwords feature rolled out in July, do not have preference or priority on the ad ranking. This confirmation come in the Google Adwords Help, when Cassie, from Google, just wrote: "there will not be a preference given to expanded text ads vs.

Two student teams from Eastern Michigan University's Integrated Marketing Communications graduate program placed first (Gold award) and third (Bronze award) respectively in the 2016 Collegiate ECHO Marketing Challenge, a competition for students worldwide. The competition was presented by Marketing EDGE – a national nonprofit organization headquartered in New York

AdAsia Holdings, creator of the AdAsia Digital Platform, has announced today the launch of CastingAsia, opening up influencer marketing to all. CastingAsia, a platform that connects influencers to brands across Asia, allows everyone to build a free profile and represent brands that matter to them. A person needs simply to

AdAsia Holdings, creator of the AdAsia Digital Platform, has announced today the launch of CastingAsia, an influencer marketing platform available across Asia. CastingAsia will be integrated into the growing AdAsia Digital Platform portfolio, allowing marketers to develop, manage, and monitor influencer marketing campaigns alongside desktop, mobile, and video programmatic capabilities,

DRIVEN Public Relations, an international public relations and creative marketing agency, has announced it has been retained by SCRUBBLADE, America's premier windshield wiper-blade producer with the only patented scrubbing design scientifically proven to be the best in the marketplace. Headquartered in Temecula, Calif., SCRUBBLADE's line of