Marketing News

zkipster, the leading event management software designed for the world's best events, today launched a new set of features to streamline the invitation and registration process for social and corporate events, launches, galas and campaigns. zkipster's latest contribution to streamlining the event management process is a

Starting this week, Citizens for a Pro-Business Delaware (CPBD), an advocacy group focused on saving the jobs of 4,000 TransPerfect employees, is running ads in the Delaware News Journal and other Delaware publications – titled "TransPerfect Workers Losing Millions of Dollars to Court Appointed Custodian Charging $1,400 per

In response to the devastation wrought by the flooding in Louisiana last week, the Ad Council, with creative expertise and support from Austin-based ad agency GSD&M, launched today a television public service advertisement (PSA) encouraging Americans to make financial contributions to disaster relief efforts. The PSA directs audiences

Ervolina Associates, Inc. a full-service manufacturer's representative agency partnering with Masterbrand Cabinets, today announced it has been named to the 2016 Inc. 500|5000 list of the fastest growing private companies in the United States. This is EAI's debut on the prestigious list of the fastest

Facebook is testing the Header Bidding, a move to enter on the ad space of Google, at least within the big publishers. According to Cory Weinberg, on The Information, this is the next plan to expand Facebook ad network. A report confirmed also by AdvertisingAge. Header bidding allow publishers to

In Australia, Facebook started to test autoplay of videos with sound, Mashable reported. Organic and ad videos are included on the experiment. This only happens if you have sound activated on your mobile device. A Facebook spokesperson told that Facebook is "running a small test in News Feed where

MSLGROUP has been recognized by the Stevie ® Awards with a Grand Stevie® as the Most-Honored Public Relations Agency of the Year in the the International Business Awards, the world's premier business awards competition.  MSLGROUP won 31 awards, including 8 gold awards, 14 silver awards and 9 bronze awards

Google just removed today the limit of 3 ads per page, a very old policy that keep publishers to have many ads on their pages. This does not mean that publishers can have more ads, as the rule "pages with more advertising than publisher-provided content" still exists. In