Marketing News

A collection of 179 posts
Marketing News

GoConvergence Develops New Prototype Interactive Experiences For Guinness World Records Attractions

In collaboration with Ripley Entertainment and the definitive authority on world records, Guinness World Records, brand content media studio GoConvergence has created digital interactive prototypes for their multiple U.S. and international attractions. Mood Media-owned GoConvergence has conceived and assembled a special "laboratory" that designs, creates, constructs and
1 min read
Marketing News

Key drivers on Food: Nearly Two out of Three Global Consumers Say They Follow Specialized Diets that Omit Certain Ingredients

Around the world, consumers are increasingly opting for specialized diets that address their desire to eat organic, low-fat, low-carb, or eliminate ingredients based on food sensitivities, allergies or personal convictions. Approximately two-thirds of the respondents (64%) in Nielsen's new Global Health and Ingredient-Sentiment Survey said they follow a
2 min read