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The latest news about search ads. Search ads, also known as paid search advertising or pay-per-click (PPC) advertising, are a type of online advertising that appears in search engine results pages (SERPs). When a user searches for a keyword or phrase, search ads are displayed at the top and bottom of the SERP.

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AI - Dec 21, 2025 Google sues scraper while being the internet's biggest scraper itself

Google filed a December 19 lawsuit against SerpApi for scraping search results, yet the company scrapes billions of web pages for AI training without compensation.

by Luis Rijo

Search - Dec 20, 2025 Google clarifies JavaScript rendering for error pages in December documentation update

Google updates JavaScript SEO documentation on December 18, 2025, explaining how Googlebot processes non-200 HTTP status codes and canonical URLs.

by Luis Rijo

Data - Dec 20, 2025 Why relying on AI chatbots for information threatens democratic discourse

AI platforms extract publisher revenue while trapping information access, threatening democratic discourse.

Digital analyst Esther Paniagua warns chatbots create information prisons as platforms capture revenue from publishers, threatening journalism and democracy.

by Luis Rijo

Search - Dec 20, 2025 French regulator sides with Microsoft over Qwant in high-stakes search battle

France's competition authority rejects Qwant antitrust complaint against Microsoft Bing syndication.

France's Autorité de la concurrence rejected Qwant's antitrust complaint against Microsoft on November 27, finding insufficient evidence of dominance in search syndication markets.

by Luis Rijo

Search - Dec 20, 2025 Google's December update destroys Discover traffic for news sites

Google's December 2025 core update triggered severe ranking volatility and Discover traffic collapse within 48 hours, with publishers reporting complete traffic elimination before Christmas.

by Luis Rijo

AI - Dec 19, 2025 Google sues SerpApi over search scraping in copyright lawsuit

Google filed lawsuit Dec. 19 against Texas API company for bypassing SearchGuard protections and scraping copyrighted content from search results pages.

by Luis Rijo

AI - Dec 18, 2025 Google tells website owners nothing has changed for AI search

Google Search Relations team says traditional SEO practices remain effective for AI-powered search features despite industry pushing new optimization acronyms.

by Luis Rijo

Search - Dec 18, 2025 Apple expands App Store search ads with multiple placements arriving in 2026

Apple announced additional App Store search ad positions launching in 2026, automatically enrolling campaigns without modifications as competition intensifies.

by Luis Rijo

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