Search

The latest news about search ads. Search ads, also known as paid search advertising or pay-per-click (PPC) advertising, are a type of online advertising that appears in search engine results pages (SERPs). When a user searches for a keyword or phrase, search ads are displayed at the top and bottom of the SERP.

Latest Articles 1192 Articles View All

Search - Sep 08, 2024 Google clarifies Indexing API Quota and Usage in recent documentation update

Learn about the latest changes to Google's Indexing API documentation, including quota limits and approval processes.

by Luis Rijo

Search - Sep 08, 2024 Google's HCU: Brand signals may play larger role than expected

New data suggests Google's Helpful Content Update relies heavily on brand authority metrics rather than just content quality.

by Luis Rijo

Search - Sep 08, 2024 Open letter to Google reveals challenges faced by Small Publishers post-updates

Image of Google search results page for the query "tinder review"

A small publisher's open letter highlights struggles with Google's algorithm changes and their impact on niche content creators.

by Luis Rijo

Search - Sep 08, 2024 Google's August 2024 Core Update: small publishers in the spotlight

Google's latest core update aims to better reward high-quality content from small, independent publishers. Learn about the impact and implications.

by Luis Rijo

Search - Sep 07, 2024 Google halts locksmith ads in Spain

Google announces a significant change to its Local Services Policy, affecting locksmith advertisements in Spain starting November 4th.

by Luis Rijo

Retail - Sep 05, 2024 Google to Auto-Link Ads and Merchant Center accounts starting October 2024

Google announces automatic linking of Google Ads and Merchant Center accounts to enhance product visibility and sales for advertisers.

by Luis Rijo

Display - Sep 05, 2024 Google Ads tightens policy for gambling advertisers

Google tightens Circumventing Systems policy for gambling ads. Learn about material changes, recertification, and consequences.

by Luis Rijo

Search - Sep 05, 2024 Google completes August 2024 Core Update

Google finishes its August 2024 core update after a 19-day rollout. Learn about the timeline, impact, and how to assess your site's performance.

by Luis Rijo

Other Tags 6 Tags