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The latest news about search ads. Search ads, also known as paid search advertising or pay-per-click (PPC) advertising, are a type of online advertising that appears in search engine results pages (SERPs). When a user searches for a keyword or phrase, search ads are displayed at the top and bottom of the SERP.

Latest Articles 1194 Articles
Search   -   Jun 21, 2024 Google updates Hreflang documentation
Google updates Hreflang documentation

Clarifying How to Specify Alternate Page Versions. The update seems to be a response to a common confusion among website owners.

by Luis Rijo
Search   -   Jun 20, 2024 Google rolls out new Spam Update
The June 2024 spam update highlights Google's ongoing commitment to improving search quality and user experience

Google today rolled out its latest spam update. This update aims to further improve search quality by identifying and penalizing websites that violate Google's spam policies.

by Luis Rijo
Retail   -   Jun 20, 2024 Google Search simplifies Return Policy management for online businesses
retailer's return policy to be displayed directly within search results

This update allows businesses to define a single, organization-level return policy within their structured data markup, eliminating the need to specify a separate policy for each individual product.

by Luis Rijo
Search   -   Jun 20, 2024 Search Central Live returns to Bangkok after five-year hiatus
Search Central Live event Bangkok 2024

Google today announced the return of its flagship Search Central Live event to Bangkok, Thailand. This marks the first Search Central Live in Thailand in five years, with the last event being held in 2019.

by Luis Rijo
Search   -   Jun 17, 2024 Google Search introduces new Review Profiles for users
Google Store Insights Panel

Is Google quietly building a one-stop shop for online reviews? A recent update introducing Search Review Profiles has sparked speculation about Google's long-term plans for user reviews.

by Luis Rijo
Search   -   Jun 17, 2024 Fake AI content exploits Google Search, boosting Quora spam
AI Quora Profile

According to Zilbershtein, these updates, combined with the ease of generating content using AI tools like ChatGPT, have created a breeding ground for spam on Quora.

by Luis Rijo
Search   -   Jun 16, 2024 Google search results not always indicative of original source
Google search results not always indicative of original source

Search results don't necessarily reflect what Google's algorithms consider the original source of content

by Luis Rijo
Display   -   Jun 16, 2024 Google Ads suspends Credit Card billing for some
Google Ads suspends Credit Card billing for some

Google Ads recently announced changes to billing options for a specific group of advertisers. The update, communicated directly to affected accounts via email in June 2024, eliminates credit and debit cards as valid payment methods.

by Luis Rijo
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