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Marketing News   -   May 22, 2018 White Label, a digital performance agency in Chile, was bought by Dentsu

Dentsu announced last month the acquisition of White Label MKT SpA, a digital performance agency in Chile. White Label is headquartered in Santiago, was founded in January, 2012, and has 30 employees. White Label was founded in 2012 by Alejandro García who has focused on building the agency's

by Luis Rijo
Marketing News   -   May 11, 2018 Google I/O '18 video presentations advertisers need to see

Google I/O happened this year on Shoreline Amphitheatre, Mountain View, from May 8, until May 10. Google I/O is a developer festival, but also an event where advertisers and content producers can see the current trends and push them internally on their organisations. For performance marketing, Google gave

by Luis Rijo
How To   -   Feb 10, 2018 Seo Audit now available on Google Chrome via Lighthouse

Google introduced this year an SEO audit category to the Lighthouse Chrome Extension. According to Google, the SEO audit category within Lighthouse "enables developers and webmasters to run a basic SEO health-check for any web page that identifies potential areas for improvement. Lighthouse runs locally in the Chrome browser,

by Luis Rijo
Marketing News   -   Jan 17, 2018 Speed Update: Mobile page speed will be a ranking factor on Google starting in July

Google announced today the “Speed Update." The Speed Update will "affect pages that deliver the slowest experience to users." It will start in July 2018, when page speed will be a ranking factor for Google mobile searches. Google says this Speed Update will only affect a small

by Luis Rijo
Marketing News   -   Jan 08, 2018 Google starts to release the new beta Search Console to all users

Today, Google announced that is starting to release a new version of Search Console to all users. Search Console, in Google Webmasters, includes search performance, index coverage, AMP status, and job posting reports, with 16 months of data. Until now Google Search Console was limited to 3 months (90 days)

by Luis Rijo
Marketing News   -   Dec 18, 2017 Guide to get ready for the mobile-first indexing

Google is changing the indexing from desktop to mobile-first. There isn't a specific transition date, however, Google is showing more signs that the transition is coming soon, but there isn't a "timeline for when it's going to be completed." Gary says that

by Luis Rijo
SEO   -   Nov 08, 2017 Webinar: How to combine SEO & content for bigger wins

On Wednesday, November 15 at 2:00 PM Eastern, SEJ is organizing a webinar on how to combine SEO & content for bigger wins. In this Webinar, Loren Baker, from Search Engine Journal, will moderate and to present will be Christopher Hart and Christoph Trappe from ScribbleLive. Join Here. The

by Luis Rijo
SEO   -   Sep 14, 2017 Webinar: You Might Be Working with a Bad Link Building Company If…

Wednesday, September 20 at 2:00 PM Eastern, Search Engine Land is organizing a webinar about the toxic link building. Joe Oliver, of link building company Page One Power, is the speaker. He will teach how to spot the danger signs and navigate the rough waters of a potentially toxic

by Luis Rijo
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