Google depreciates User List dimensions and renames social metrics in Campaign Manager
Google is depreciating audience performance report dimensions. The reporting updates will happen in August and September.
Social News
The latest news about social ads. Social ads are paid advertisements that appear on social media platforms, such as Facebook, Instagram, TikTok, Twitter, and LinkedIn. They can be used to promote a variety of products, services, and brands to a targeted audience.
Free HubSpot CRM now includes email marketing, Google and LinkedIn Ads
HubSpot this week announced that it now offers free email creation, sending, and analytics as part of the free HubSpot CRM.
TikTok launches Pro Accounts offering new insights to creators
TikTok this week launched Pro Accounts, offering creators visibility into how their videos are performing with fans. For now, TikTok Pro Accounts are for free.
Facebook expands the info on “Why am I seeing this ad?”
Facebook 4 years ago launched the feature “Why am I seeing this ad?” This page enables users to understand and adjust how the information influences the ads they see.
LinkedIn introduces 3 campaign objectives in Campaign Manager
The new campaign objectives are Brand Awareness, Website conversions, and Job Applicants.
Pinterest opens an office in Singapore
Singapore is the second Pinterest office in APAC, after the first office opening in Tokyo, Japan, in 2013.