Announcement

Spam

Spam

Marketing News   -   Sep 23, 2017 DoubleClick Bid Manager will support Ads.txt by the end of October

Doubleclick announced 3 measures to fight Spam and Fraud on programmatic. One of the third measures was the adoption of Ads.txt by Doubleclick Bid Manager, that will happen by the end of October. Support for Ads.txt will increase supply chain transparency and make it more difficult to sell

Marketing News   -   Sep 23, 2017 Doubleclick introduces Transparency on how filters Spam and Ad Fraud

Doubleclick announced on 21st September the adoption of 3 measures to fight Spam and Fraud on Programmatic Advertising. Google has over 180 automated filters and detection algorithms, to prevent invalid traffic, and the first measure is to provide transparency to advertisers how this is affecting their buying, as Doubleclick Bid

Marketing News   -   Sep 23, 2017 Doubleclick Bid Manager will refund automatically for invalid traffic

Doubleclick Bid Manager, the buying tool from Doubleclick in programmatic, will refund Advertisers of invalid ads on the supply chain. That is one of 3 measures to fight spam and fraud on programmatic, announced by Doubleclick/Google on 21st September. In the blog post, Google says that AppNexus, Index Exchange,

by Luis Rijo
Other Tags
Latest Articles 3 Articles
Marketing News   -   Sep 23, 2017 Doubleclick Bid Manager will refund automatically for invalid traffic

Doubleclick Bid Manager, the buying tool from Doubleclick in programmatic, will refund Advertisers of invalid ads on the supply chain. That is one of 3 measures to fight spam and fraud on programmatic, announced by Doubleclick/Google on 21st September. In the blog post, Google says that AppNexus, Index Exchange,

by Luis Rijo
Marketing News   -   Sep 23, 2017 DoubleClick Bid Manager will support Ads.txt by the end of October

Doubleclick announced 3 measures to fight Spam and Fraud on programmatic. One of the third measures was the adoption of Ads.txt by Doubleclick Bid Manager, that will happen by the end of October. Support for Ads.txt will increase supply chain transparency and make it more difficult to sell

by Luis Rijo
Marketing News   -   Sep 23, 2017 Doubleclick introduces Transparency on how filters Spam and Ad Fraud

Doubleclick announced on 21st September the adoption of 3 measures to fight Spam and Fraud on Programmatic Advertising. Google has over 180 automated filters and detection algorithms, to prevent invalid traffic, and the first measure is to provide transparency to advertisers how this is affecting their buying, as Doubleclick Bid

by Luis Rijo
Your link has expired. Please request a new one.
Your link has expired. Please request a new one.
Your link has expired. Please request a new one.
Great! You've successfully signed up.
Great! You've successfully signed up.
Welcome back! You've successfully signed in.
Success! You now have access to additional content.