Netflix reports strong Q2 2024 results: revenue growth and subscriber gains
Netflix's Q2 2024 results show 17% revenue growth and 8 million new subscribers, driven by content hits and ads tier growth.
Video News
The latest news about video ads. Video ads are a type of online advertising that uses video to promote products or services. They can be displayed on a variety of platforms, including websites, apps, and social media.
Nielsen report reveals shifting TV landscape in Mexico for June 2024
Nielsen's The Gauge shows streaming gains in Mexico, reaching 19% of TV viewing time, with Netflix leading the growth.
Streaming Dominates TV Landscape: Nielsen Reports Record 40.3% Share in June
Nielsen's The Gauge reveals streaming's unprecedented 40.3% share of TV usage in June 2024, surpassing cable's previous record.
YouTube announces Text-to-Speech feature for Shorts, delays Custom Thumbnails
In a recent update for YouTube creators, YouTube announced the launch of text-to-speech for Shorts but delayed the availability of custom thumbnails until later.
Attention in Advertising: New study challenges conventional wisdom
Kantar research reveals surprising insights on attention's role in brand-building, reshaping advertising strategies.
Back-to-School Shopping: Parents look to CTV ads and prefer in-store experiences
A new study by LG Ad Solutions explores parent shopping habits for back-to-school season, highlighting the rise of CTV advertising and the enduring popularity of in-store shopping.