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The latest news about video ads. Video ads are a type of online advertising that uses video to promote products or services. They can be displayed on a variety of platforms, including websites, apps, and social media.

Video

The latest news about video ads. Video ads are a type of online advertising that uses video to promote products or services. They can be displayed on a variety of platforms, including websites, apps, and social media.

Video   -   Feb 07, 2026 Amazon's ad revenue hits $21.3B as Prime Video reaches 315M viewers
Prime Video streaming ads display with programmatic data analytics showing Amazon's advertising growth

Amazon advertising revenue surged 23% to $21.3 billion in Q4 2025, driven by Prime Video's 315 million global viewers and accelerating demand-side platform growth across streaming inventory.

Video   -   Feb 07, 2026 H/L achieves 14x conversion lift with Nexxen's CTV targeting strategy
Multiple screens glow in dark living room showing fragmented viewer attention across CTV devices

Agency partnership demonstrates how precision targeting in fragmented streaming landscape drives measurable results through attention-focused placements.

Vevo announced a partnership with attention measurement company Adelaide to introduce Attention Guaranteed
Video   -   Feb 07, 2026 Vevo's attention-guaranteed advertising could change how brands buy music video inventory

Music video network combines AI targeting with guaranteed attention scores, offering marketers certainty in an era where impression counts no longer suffice.

by Luis Rijo
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Video   -   Feb 07, 2026 Vevo's attention-guaranteed advertising could change how brands buy music video inventory
Vevo announced a partnership with attention measurement company Adelaide to introduce Attention Guaranteed

Music video network combines AI targeting with guaranteed attention scores, offering marketers certainty in an era where impression counts no longer suffice.

by Luis Rijo
Video   -   Feb 07, 2026 Amazon's ad revenue hits $21.3B as Prime Video reaches 315M viewers
Prime Video streaming ads display with programmatic data analytics showing Amazon's advertising growth

Amazon advertising revenue surged 23% to $21.3 billion in Q4 2025, driven by Prime Video's 315 million global viewers and accelerating demand-side platform growth across streaming inventory.

by Luis Rijo
Video   -   Feb 07, 2026 H/L achieves 14x conversion lift with Nexxen's CTV targeting strategy
Multiple screens glow in dark living room showing fragmented viewer attention across CTV devices

Agency partnership demonstrates how precision targeting in fragmented streaming landscape drives measurable results through attention-focused placements.

by Luis Rijo
Video   -   Feb 07, 2026 Teads bags Google TV deal, expanding CTV reach to 500 million devices
Teads bags Google TV deal, expanding CTV reach to 500 million devices

Teads partners with Google TV to expand HomeScreen ad inventory globally, reaching 500M+ devices with 3D creative formats that drove +7% favorability for Michelin.

by Luis Rijo
Video   -   Feb 07, 2026 Roblox's ad platform hits 90%+ completion rates as age checks unlock adult audience data
Roblox's ad platform hits 90%+ completion rates as age checks unlock adult audience data

Gaming platform's rewarded video ads deliver 95% viewability across 1,000+ brands while mandatory age verification reveals 27% of users are adults - unlocking mass market advertising potential.

by Luis Rijo
Video   -   Feb 07, 2026 Amazon research claims interactive video ads drive 79% engagement gains
Interactive video ad on streaming TV showing remote control engagement with Essentia Water advertisement

Amazon Ads and Publicis Media research surveying 7,800 consumers reveals interactive video ads generate engagement, attention, and relevance advantages.

by Luis Rijo
Display   -   Feb 06, 2026 Trade Desk cracks German deal management with three SSP integrations
Three German SSPs integrate Trade Desk PDP API for automated programmatic deal management transparency

Ströer, Virtual Minds, and YOC become first German SSPs to integrate Trade Desk's Price Discovery and Provisioning API, automating deal configuration and delivery verification.

by Luis Rijo
AI   -   Feb 05, 2026 Alphabet advertising revenues climb 14% as Gemini App reaches 750 million users
Alphabet Q4 2024: Gemini App reaches 750M users, YouTube hits $60B in ads and subscriptions

Description: Alphabet reported $113.8 billion in Q4 2025 revenues, with Google advertising up 14% and Gemini App hitting 750 million monthly active users, while announcing CapEx will reach $175-185 billion in 2026.

by Luis Rijo
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