EU's new Digital Services Act and Digital Markets Act

The European Union has made sweeping changes to its digital landscape with the implementation of the Digital Services Act (DSA) and the Digital Markets Act (DMA).

EU's new Digital Services Act and Digital Markets Act

The European Union has made sweeping changes to its digital landscape with the implementation of the Digital Services Act (DSA) and the Digital Markets Act (DMA). These two landmark pieces of legislation represent a major move to reign in the power of tech giants and foster a safer, more competitive online environment.

What are the DSA and DMA?

  • Digital Services Act (DSA): Focuses on creating transparency and accountability for online platforms of all sizes. The DSA establishes stricter rules on combating illegal content, dealing with misinformation, and protecting users' fundamental rights online.
  • Digital Markets Act (DMA): Specifically targets large online platforms deemed "gatekeepers" due to their size and market influence. The DMA aims to prevent unfair practices by these platforms, ensuring that smaller businesses and competitors have a fair chance in the digital marketplace.

Who is affected?

  • Tech Giants: Companies like Google, Meta (Facebook), Amazon, Apple, and Microsoft are directly in the crosshairs of the DMA. These platforms' size and reach make them subject to heightened scrutiny.
  • Online Platforms: The DSA has a broader reach, with obligations for social media platforms, online marketplaces, search engines, and other intermediaries, regardless of their size.
  • EU Businesses: European businesses, especially those who depend on the large platforms for reaching customers, are set to benefit from a more level playing field.
  • EU Consumers: The legislation offers consumers enhanced online protection, more choice, and increased control over their data.

Where do these laws apply?

The DSA and DMA are EU regulations, meaning they apply directly within all 27 EU member states. However, their influence is expected to have a global ripple effect, setting a precedent for digital regulation around the world.

When did they take effect?

The DMA entered into force in November 2022, with a compliance deadline beginning on May 2, 2023. The DSA came into force slightly earlier but includes varied compliance deadlines depending on the type and size of companies it covers.

Why are these laws important?

The DSA and DMA mark a significant shift in how the EU addresses the challenges of the digital age. These regulations seek to:

  • Protect Consumers: Enhance online safety, tackle illegal content, and safeguard user rights.
  • Encourage Competition: Break down barriers created by dominant platforms, opening opportunities for innovation and smaller business growth.
  • Promote Transparency: Compel online platforms to be more transparent about their algorithms, content moderation practices, and data use.

The Future of Digital Regulation

The implementation of the DSA and DMA is just the beginning. Their effectiveness will be closely watched, and the EU is likely to refine and expand digital regulation further. Tech companies will need to adapt quickly, or face potentially hefty fines for non-compliance. The EU's bold actions are setting a global standard for regulating Big Tech, ensuring a fairer and more responsible online environment for businesses and users alike.

Subscribe to our free weekly LinkedIn newsletter for a weekend roundup, or upgrade to our real-time updates for just $10/year. Get the latest marketing news and insights delivered straight to your inbox.