Display WhatsApp introduces ads using Instagram and Facebook data Status screen advertisements debut with cross-platform targeting as privacy advocates warn of enforcement challenges.
Search AI search visitors worth 4.4x more than traditional organic traffic AI search channels may drive equal economic value to traditional search by 2027, with visitors converting at significantly higher rates.
Video Netflix ads now available on Trade Desk platform in Japan Netflix advertising inventory becomes accessible through Trade Desk programmatic platform for Japanese marketers in 2025.
Data Hesse data protection authority fines IT company €10,000 for email marketing Hessian regulator issues penalty for unauthorized use of publicly available data in targeted campaigns without consent.
Search Google deprecates seven structured data types to simplify search results Google removes support for Book Actions, Course Info, Claim Review, Estimated Salary, Learning Video, Special Announcement and Vehicle Listing structured data types on June 12, 2025.
Data New COPPA rules take effect June 23, 2025 with major advertising changes New transparency and data sharing limits take effect June 23, 2025.
Display CMA reveals significant revenue decline in Privacy Sandbox testing results Competition authority publishes comprehensive analysis showing up to 60% publisher revenue drop.
Display IAB Tech Lab clarifies complementary roles of Trusted Server and Prebid Publisher-controlled middleware works alongside auction engine to deliver comprehensive ad solutions.
Search Google begins testing AI Mode button directly in homepage search bar Google homepage AI Mode button could mark biggest interface change since site's inception.
Video DoubleVerify unveils AI-powered solution for video advertising optimization AI-driven tool combines media quality controls with performance optimization for proprietary video platforms.
IAB Tech Lab integrates UniversalAdId into OM SDK for enhanced measurement New feature enables cross-platform ad tracking and reconciliation for advertising ecosystem.
Video Snapchat launches Lens+ subscription tier for premium AR experiences Snapchat introduces Lens+ on June 11, expanding its subscription service with exclusive AI video lenses and creator content.
Data Innovid launches pixel-free purchase attribution platform Platform connects TV ad exposures to sales lift using 18 billion annual transactions
Video FreeWheel expands premium CTV marketplace partnerships Major streaming partners join advertising technology platform to strengthen programmatic ecosystem reach.
AI Taboola launches DeeperDive AI answer engine for publishers Four days ago, advertising technology firm Taboola unveiled DeeperDive, targeting AI search threats to publisher revenue.
Data esome and AudienceProject expand CTV measurement partnership German marketing specialist expands measurement capabilities across connected TV and social media campaigns with real-time optimization.
Display DoubleVerify partners with Lyft for ads authentication services DoubleVerify announces collaboration with rideshare platform to enhance transparency for North American advertisers.
Display Comscore expands certified deals with Adelaide attention metrics Three companies unite to bring attention-based measurement to premium programmatic inventory through PubMatic platform.
Retail Criteo partners with dentsu for global commerce media expansion Criteo and dentsu announce comprehensive partnership integrating AI-powered commerce platforms for enhanced campaign performance and audience targeting.
Search Google opens debt services advertising in Ireland after July verification requirement Google will allow debt services advertising in Ireland starting July 15, requiring comprehensive verification through G2 compliance partner.
Data Apple unveils enhanced App Analytics features with new monetization tools Apple announces major App Analytics expansion with 100+ new metrics, subscription insights, and offer tracking for iOS developers.
Search Apple unveils major App Store Connect updates at WWDC 2025 Apple introduces AI-powered discovery features, enhanced accessibility tools, and expanded monetization options.
Data Featured Apple expands AdAttributionKit with new tracking features for mobile ads Apple adds multiple conversion tracking, custom attribution rules, and location data to mobile ad measurement framework.
Search Screaming Frog SEO Spider 22.0 introduces semantic similarity analysis Screaming Frog releases version 22.0 with AI-powered semantic analysis, content clustering and search features.
Search Google adds loyalty program structured data markup Google introduces comprehensive support for merchant loyalty program display in search results.
