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Luis Rijo

Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via [email protected]

Luis Rijo's Work 9693 Articles
Data   -   Dec 07, 2024 Wikipedia traffic shifts: From ChatGPT to Politics as top draw 2023-2024
Wikipedia most viewed articles in 2023 and in 2024

Analysis reveals how reader interests shifted from AI dominance in 2023 to political engagement in election year 2024.

by Luis Rijo
Data   -   Dec 07, 2024 Digital rights group NOYB gains EU-wide authority for collective data protection cases
NOYB

Privacy watchdog NOYB receives approval to launch EU-wide collective redress actions for GDPR violations and data rights.

by Luis Rijo
Data   -   Dec 05, 2024 Temu releases content moderation report for EU Digital Services Act
Temu Transparency Report

Temu details content moderation practices, automated systems, and human oversight in new transparency report for EU compliance.

by Luis Rijo
Video   -   Dec 04, 2024 Xumo-PubMatic alliance expands programmatic CTV advertising capabilities

New partnership enables advanced programmatic advertising across Xumo's streaming platform, reaching viewers through PubMatic's technology.

by Luis Rijo
Display   -   Dec 04, 2024 Taboola and WeatherBug extend partnership with new three-year agreement
Taboola and WeatherBug extend partnership

Leading weather app WeatherBug renews partnership with Taboola to enhance content recommendations across digital platforms.

by Luis Rijo
Video   -   Dec 04, 2024 Adlook partners with FreeWheel to expand premium CTV and video ad inventory access
Adlook partners with FreeWheel to expand premium CTV and video ad inventory access

Strategic partnership between Adlook and FreeWheel aims to enhance programmatic advertising through AI-powered targeting and optimization.

by Luis Rijo
Retail   -   Dec 04, 2024 PubMatic and DIGITS partner to transform local grocery retail media advertising
PubMatic's Convert platform

Strategic partnership brings enterprise-level programmatic advertising capabilities to local grocery and convenience stores across the US.

by Luis Rijo
AI   -   Dec 02, 2024 AI content scraping controls evolve as tech giants respond to publisher concerns
AI content scraping

Latest developments in AI scraping protection tools from major tech companies, as content creators seek control over training data usage.

by Luis Rijo
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