Luis Rijo

Kraft mac and cheese fell to 39% share as zero-based budgeting proved marketing works multiplicatively, not additively—cutting 25% one year costs far more.

Microsoft CEO launches personal blog dismissing content quality debates as the company privately admits its AI assistant fails basic tasks and struggles with adoption.

New Stanford-Harvard research reveals widely used AI models produce harmful medical recommendations at concerning rates, with most errors stemming from omissions rather than bad advice.

Tennessee Senator Becky Massey introduced SB 1493 making certain AI training a Class A felony, while Trump targets state AI laws through federal preemption.

A federal court has barred Nielsen from enforcing a contested pricing policy that radio giant Cumulus Media argued illegally leverages the measurement company's monopoly power over radio audience data.

Google's semantic search evolution forces publishers toward defensible journalism with unique data as AI summaries reduce clicks to shallow news coverage.

Meta researchers achieve 100× data efficiency using reinforcement learning for content moderation, outperforming supervised training while addressing label scarcity.

Major India news publishers lost up to 70% visibility in Google's December core update as Wall Street Journal SEO editor flags dramatic drops in U.S. search results.