Luis Rijo
Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via [email protected]
Nielsen's The Gauge reveals streaming's unprecedented 40.3% share of TV usage in June 2024, surpassing cable's previous record.
by Luis Rijo
Eventbrite and TikTok join forces to streamline event promotion, offering creators new tools to reach audiences and sell tickets directly through TikTok videos.
by Luis Rijo
In a recent update for YouTube creators, YouTube announced the launch of text-to-speech for Shorts but delayed the availability of custom thumbnails until later.
by Luis Rijo
New Fields Enhance Event Sequencing Analysis in BigQuery Exports.
by Luis Rijo
Independent podcasting company Acast expands its portfolio with the Pionaire Network.
by Luis Rijo
Kantar research reveals surprising insights on attention's role in brand-building, reshaping advertising strategies.
by Luis Rijo
AI negotiation tools are emerging in e-commerce, offering automated haggling for potentially lower prices but raising concerns about transparency and effectiveness.
by Luis Rijo
Facing geopolitical challenges, Yandex is selling its Russia-based businesses and international assets, focusing on its remaining international operations under a new brand.
by Luis Rijo