IMDb TV changes name to Amazon Freevee and expands to Germany
The rebrand to Amazon Freevee will happen on April 27.
Luis Rijo
Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land
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Previous Posts-
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The IAB Digital AdOps Conference Sydney 2022 now available on YouTube
The Sydney Digital Ad Ops was held on April 7.
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Google introduces manager account dashboards in Google Ads
Advertisers are able to create and edit dashboards in Google Ads.
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TripleLift launches a GREEN Exchange Traded Deal
TripleLift Exchange Traded Deals (ETD) are frequently refreshed to deliver the most relevant placements.
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Vistar launches dynamic creatives for DOOH
Advertisers can use sports scores, weather and traffic to promotional offers, directions to a store and localized imagery.
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Google introduces Custom Columns in Google Ads
Custom columns can be filtered, sorted, downloaded, and used to customize your performance summary chart above your statistics table.
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CTV devices: Roku’s market share is falling in North America
Roku and Samsung make up 67.4% of the North America's CTV market.
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Google Marketing Live 2022 to happen on May 24
Google Marketing Live 2022 to happen on Tuesday, May 24.
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Snapchat introduces Dynamic Stories from select publishers
Dynamic Stories are available in the Discover feed and they are updated in real time.
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Fyllo to acquire Semasio
Fyllo says Semasio’s datasets and capabilities will be integrated into the Fyllo Data Marketplace.
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The Trade Desk integrates the email-based activation via Adobe CDP
Adobe Real-Time CDP is part of Adobe Experience Cloud.
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Spotify introduces live audio shows in the Spotify app
Spotify's Greenroom was Spotify response to Clubhouse app, a social audio app where users can communicate in audio chat rooms.
