Luis Rijo

This functionality allows publishers to leverage their own first-party data and contextual information to enhance programmatic ad monetization.

Microsoft this week published a blog post detailing the functionalities of Clarity as an alternative to Google Analytics 4 (GA4). This article explores the key features of Clarity, its potential benefits for website analysis, and how it compares to GA4.

Car Thing, launched in 2021, was Spotify's first foray into hardware and allowed users to control Spotify playback through car speakers using voice recognition and preset buttons.

This program is designed to equip small and medium-sized businesses (SMBs) with the knowledge and skills necessary to run successful advertising campaigns on the Reddit platform.

Apple this week announced a significant redesign of its Developer Forums, coinciding with the annual Worldwide Developers Conference (WWDC24).

The update introduces a new centralized forum for the Looker Studio community, integrates Looker drill-down functionalities, and introduces several new partner connectors to the Looker Studio Report Gallery.

Acast, a leading independent podcast company, this week announced a new partnership with Nomono, a developer of audio recording and collaboration tools. This collaboration aims to provide Acast podcasters with a discount on professional audio equipment.

PubMatic this week announced a new data collaboration with Adsquare, a location intelligence data platform. This partnership aims to improve omnichannel campaign targeting capabilities for advertisers.