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Luis Rijo
Frankfurt, Germany
10958 posts

Luis Rijo

Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land

Posts

Previous Posts
  • What are Google Ads taxes?

    Since November, 2020, Google Ads is invoicing additional taxes to advertisers for clicks registered in Austria, in the UK, and Turkey.

  • What is Facebook Product Catalog? 1 min read

    What is Facebook Product Catalog?

    Facebook Product Catalog contains information about the product items advertisers want to sell in Facebook’s marketplaces and show in the Ads.

  • What is Account-Based Marketing (ABM)? 1 min read

    What is Account-Based Marketing (ABM)?

    Account-Based Marketing is a B2B strategy that identifies specific accounts (i.e. companies) to advertise.

  • What is Customer Match?

    Customer Match enables advertisers to use CRM data from customers, like email addresses and phone numbers, to identify online users browsing the web.

  • Microsoft Advertising launches Sweepstakes 1 min read

    Microsoft Advertising launches Sweepstakes

    Microsoft will award agencies that link new customer accounts on Microsoft Advertising.

  • Roku surpasses 50 million active accounts 1 min read

    Roku surpasses 50 million active accounts

    Roku added 14 million accounts last year and ended 2020 with 51.2 million active accounts.

  • Amazon opens a beta for Amazon Marketing Cloud 1 min read

    Amazon opens a beta for Amazon Marketing Cloud

    Amazon today announced the launch of Amazon Marketing Cloud (AMC) in beta. AMD is a measurement and analytics solution built on Amazon Web Services (AWS).

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