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Luis Rijo
Frankfurt, Germany
11267 posts

Luis Rijo

Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land

Posts

Previous Posts
  • Uber to cut one third of the marketing workforce 1 min read

    Uber to cut one third of the marketing workforce

    Uber this week is cutting 400 positions on the marketing teams worldwide.

  • NetMedia starts selling ads on Investing.com 1 min read

    NetMedia starts selling ads on Investing.com

    The partnership makes NetMedia to handle the sales of the ads space on Investing.com.

  • Christian Juhl becomes global GroupM CEO 1 min read

    Christian Juhl becomes global GroupM CEO

    GroupM this month announced that Christian Juhl will become global CEO on October 1, 2019, succeeding Kelly Clark.

  • Alibaba.com opens its platform to the US 1 min read

    Alibaba.com opens its platform to the US

    Alibaba this month opened its platform in the USA.

  • Twitter’s revenue totaled $841 million in the second quarter 2019 1 min read

    Twitter’s revenue totaled $841 million in the second quarter 2019

    Twitter this week disclosed the financial results for its second quarter 2019. Revenue totaled $841 million, an increase of 18% year-over-year. Advertising revenue totaled $727 million, an increase of 21% year-over-year. According to Twitter, the Total ad engagements increased 20% year-over-year, cost per engagement

  • KNOREX partners with Pixalate to use pre-bid block lists 1 min read

    KNOREX partners with Pixalate to use pre-bid block lists

    KNOREX will use Pixalate’s pre-bid block lists, a protection against ad fraud in Connected TV (CTV) and Over-the-Top (OTT) across all devices.

  • Court forbids Amazon to advertise in Google search with a brand owned by a retailer 1 min read

    Court forbids Amazon to advertise in Google search with a brand owned by a retailer

    The German Federal Court of Justice – Der Bundesgerichtshof – this week decided that a trademark owner can oppose the use of his brand keyword in an advertisement on Google search.

  • Google integrates AMP in Image Search 1 min read

    Google integrates AMP in Image Search

    Google yesterday announced the launch of a new AMP-powered feature in Google Images on the mobile web. The new AMP feature is a Swipe to Visit that makes it easier for users to browse and visit web pages. Assaf Broitman, Google Images Product Manager, wrote that when a user

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